Data Quadrant Awards 2024
Social Media Monitoring
SoftwareReviews names Zoho Social, HubSpot Marketing Hub, Sprout Social Enterprise, and Hootsuite Social Media Management Enterprise as Social Media Monitoring Data Quadrant Award Winners.
View Category
Social Media Monitoring
Data Quadrant
Data Quadrants are proudly founded in 100% user review data and are free of traditional "magical" components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.
The SoftwareReviews Data Quadrant evaluates and ranks products based on feedback from IT and business professionals. The placement of a software in the Data Quadrant indicates its relative ranking as well as its categorization.
Read The In-Depth Report
A thorough evaluation and ranking of all software in an individual category to compare software across every dimension.
- user satisfaction rankings
- |
- vendor capability comparisons
- |
- business value scores
- |
- individual feature evaluations
- |
- emotional connection to products
30+ pages
Note Software product placement is based on the scores provided by users, recency of the reviews, and review volume. Axes are dynamically adjusted based on the minimum and maximum values in the data set.
Evaluate the Complete
Software Experience
When distilled down, the software experience is shaped by both the experience with the software and the relationship with the vendor. Evaluating enterprise software along these two dimensions provides a comprehensive understanding of the product and helps identify vendors that can deliver on both.
Product Features and Satisfaction
The satisfaction is captured in the overall satisfaction score, which is driven by the likelihood of users to recommend the software, combined with user satisfaction across top product features.
Vendor Experience and Capabilities
The vendor relationship is calculated in a weighted average of the satisfaction scores tied to vendor capabilities (e.g. software implementation, training, customer support, product roadmap) as well as emotional response ratings toward the vendor (e.g. trustworthy, respectful, fair).
Gold Medalists
Zoho
Zoho Social
Zoho Social is a complete social media management tool for growing businesses & agencies. It helps you schedule posts, monitor mentions, create unlimited reports, and more. Schedule unlimited posts, monitor what matters, and create custom-reports to analyze your social media performance with Zoho Social.
9.0
Composite
Score
Composite
Score
+94
Emotional
Footprint
Emotional
Footprint
89%
Likeliness to
Recommend
Likeliness
to Recommend
HubSpot
HubSpot Marketing Hub
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
8.9
Composite
Score
Composite
Score
+93
Emotional
Footprint
Emotional
Footprint
88%
Likeliness to
Recommend
Likeliness
to Recommend
Sprout Social
Sprout Social Enterprise
People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates. Sprout Social is a powerful solution for social media management. This all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.
8.4
Composite
Score
Composite
Score
+93
Emotional
Footprint
Emotional
Footprint
86%
Likeliness to
Recommend
Likeliness
to Recommend
HootSuite
Hootsuite Social Media Management Enterprise
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
8.2
Composite
Score
Composite
Score
+90
Emotional
Footprint
Emotional
Footprint
85%
Likeliness to
Recommend
Likeliness
to Recommend
Vendor Capability Awards
Availability and Quality of Training
SocialPilot
Breadth of Features
Sendible
Business Value Created
Sprout Social Enterprise
Ease of Customization
Sendible
Ease of Data Integration
Sendible
Ease of IT Administration
SocialPilot
Ease of Implementation
Sendible
Product Strategy and Rate of Improvement
SocialPilot
Quality of Features
Sendible
Usability and Intuitiveness
SocialPilot
Vendor Support
SocialPilot
Vendor Capability Awards
Availability and Quality of Training
SocialPilot
Breadth of Features
Sendible
Business Value Created
Sprout Social Enterprise
Ease of Customization
Sendible
Ease of Data Integration
Sendible
Ease of IT Administration
SocialPilot
Ease of Implementation
Sendible
Product Strategy and Rate of Improvement
SocialPilot
Quality of Features
Sendible
Usability and Intuitiveness
SocialPilot
Vendor Support
SocialPilot
Other Evaluated Vendors
Sendible
Sendible
Manage social networks, schedule messages, engage your audiences, and measure ROI right from one, easy-to-use dashboard.
8.0
Composite
Score
Composite
Score
+95
Emotional
Footprint
Emotional
Footprint
86%
Likeliness to
Recommend
Likeliness
to Recommend
HootSuite
Hootsuite Social Media Management SMB
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
7.8
Composite
Score
Composite
Score
+83
Emotional
Footprint
Emotional
Footprint
86%
Likeliness to
Recommend
Likeliness
to Recommend
AgoraPulse
Agorapulse
Agorapulse is an affordable social media dashboard that helps businesses and agencies easily publish content and manage their most important conversations on their social networks. Agorapules allows you to stay organized, save time, and easily manage your social media with Agorapulse’s inbox, publishing, reporting, monitoring, and team collaboration tools.
7.8
Composite
Score
Composite
Score
+92
Emotional
Footprint
Emotional
Footprint
85%
Likeliness to
Recommend
Likeliness
to Recommend
SocialPilot
SocialPilot
85,000+ professionals trust SocialPilot to manage social media, schedule social media posts, improve engagement and analyze results - at a pocket-friendly cost.
7.7
Composite
Score
Composite
Score
+93
Emotional
Footprint
Emotional
Footprint
84%
Likeliness to
Recommend
Likeliness
to Recommend
Sprout Social
Sprout Social Professional
People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.
7.7
Composite
Score
Composite
Score
+78
Emotional
Footprint
Emotional
Footprint
90%
Likeliness to
Recommend
Likeliness
to Recommend
Brandwatch, Inc.
Brandwatch
Brandwatch (combined with Falcon.io) is a digital consumer intelligence company, allowing users to analyze and utilize conversations from across the web and social media. With official access to Twitter, Reddit, and Tumblr's firehose, plus data coming from 100 million other sites, Brandwatch's historical archive includes over a trillion conversations, with 501 million new ones added every day. The platform then combines queries and AI to help you parse and analyze the data that's useful to you. From there it can be chopped, sliced, and combined to find insights you can put into action.
7.7
Composite
Score
Composite
Score
+85
Emotional
Footprint
Emotional
Footprint
88%
Likeliness to
Recommend
Likeliness
to Recommend
Sprinklr
Sprinklr Social
With Sprinklr Social, you can deliver a positive experience that’s true to your brand - no matter where your customers are digitally - from a single, unified platform.
7.5
Composite
Score
Composite
Score
+95
Emotional
Footprint
Emotional
Footprint
86%
Likeliness to
Recommend
Likeliness
to Recommend
Talkwalker
Talkwalker
Talkwalker delivers the social insights that help brands build growth. In a world full of conversations, Talkwalker provides a powerful software platform to uncover, understand and derive the most valuable insights from social, online and conversational data. Talkwalker's listening and analytics tool enables more than 2,000 companies worldwide to protect their brands, measure their impact and gain the key consumer insights that drive purchase decisions.
7.3
Composite
Score
Composite
Score
+78
Emotional
Footprint
Emotional
Footprint
78%
Likeliness to
Recommend
Likeliness
to Recommend
Reputation
Reputation Social Suite
Reputation (formerly NUVI) is a software for social media listening, publishing, responding, and analytics. Use customer sentiment to boost your brand perception with our robust social media management tool.
7.3
Composite
Score
Composite
Score
+78
Emotional
Footprint
Emotional
Footprint
83%
Likeliness to
Recommend
Likeliness
to Recommend
Meltwater Group
Meltwater
Gain an experienced partner who will introduce you to what’s ahead, not behind. We were the first to introduce digital media monitoring, and now we’re the first to apply AI-driven media intelligence.
7.2
Composite
Score
Composite
Score
+74
Emotional
Footprint
Emotional
Footprint
86%
Likeliness to
Recommend
Likeliness
to Recommend
For the full list of vendors in this space, click here.
About Gold Medal Awards and Software Reports
SoftwareReviews Gold Medal Awards recognize outstanding vendors in the technology marketplace as evaluated by their users. Gold Medals are the capstone of an in-depth software evaluation report, and awarded using a proprietary, transparent methodology based on a composite satisfaction score that averages four different areas of evaluation: Net Emotional Footprint, Vendor Capabilities, Product Features, and Likeliness to Recommend. The Net Emotional Footprint Score measures user emotional response ratings of the vendor (e.g. trustworthy, respectful, fair).
Software Reports present comprehensive evaluations of software vendors on the above elements. Software buyers can use this data to make more informed, data-driven software purchasing and renewal decisions.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2025 SoftwareReviews.com. All rights reserved.
