Data Quadrant Awards 2025
Voice of the Customer
SoftwareReviews names sandsiv+, Gainsight Customer Success, Adobe Analytics, and SurveyMonkey Enterprise as Voice of the Customer Data Quadrant Award Winners.
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Voice of the Customer
Data Quadrant
Data Quadrants are proudly founded in 100% user review data and are free of traditional "magical" components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.
The SoftwareReviews Data Quadrant evaluates and ranks products based on feedback from IT and business professionals. The placement of a software in the Data Quadrant indicates its relative ranking as well as its categorization.
Read The In-Depth Report
A thorough evaluation and ranking of all software in an individual category to compare software across every dimension.
- user satisfaction rankings
- |
- vendor capability comparisons
- |
- business value scores
- |
- individual feature evaluations
- |
- emotional connection to products
30+ pages
Note Software product placement is based on the scores provided by users, recency of the reviews, and review volume. Axes are dynamically adjusted based on the minimum and maximum values in the data set.
Evaluate the Complete
Software Experience
When distilled down, the software experience is shaped by both the experience with the software and the relationship with the vendor. Evaluating enterprise software along these two dimensions provides a comprehensive understanding of the product and helps identify vendors that can deliver on both.
Product Features and Satisfaction
The satisfaction is captured in the overall satisfaction score, which is driven by the likelihood of users to recommend the software, combined with user satisfaction across top product features.
Vendor Experience and Capabilities
The vendor relationship is calculated in a weighted average of the satisfaction scores tied to vendor capabilities (e.g. software implementation, training, customer support, product roadmap) as well as emotional response ratings toward the vendor (e.g. trustworthy, respectful, fair).
Gold Medalists
SandSIV Switzerland Ltd.
sandsiv+
sandsiv+ captures, analyses, integrates, improves, and measures the customer experience. Introduced in 2014, the next-generation CX solution harmonizes data from any direct or indirect channel, and generates inferred data using artificial intelligence. Its analytical features are built on advanced AI technologies including Natural Language Processing (NLP) and Deep Machine Learning, providing for the increasingly unsupervised production of faster and more accurate actionable insights, and allowing organizations to act responsively and plan wisely. The solution supports complex integration, customization and configuration.
8.7
Composite
Score
Composite
Score
+98
Emotional
Footprint
Emotional
Footprint
93%
Likeliness to
Recommend
Likeliness
to Recommend
Gainsight
Gainsight Customer Success
Gainsight CS is a customer experience management solution that combines surveys, journey orchestration, and analytics to help businesses provide a best-in-class experience to their customers. Easily access customer insights in a centralized view. Utilize all survey types for a best-in-class customer feedback program.
8.6
Composite
Score
Composite
Score
+85
Emotional
Footprint
Emotional
Footprint
90%
Likeliness to
Recommend
Likeliness
to Recommend
Adobe Systems
Adobe Analytics
Adobe empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across channels, products, content, and services. Their advanced analytics solution was purpose-built to let your teams deliver and evaluate exceptional customer experiences - faster.
8.2
Composite
Score
Composite
Score
+95
Emotional
Footprint
Emotional
Footprint
90%
Likeliness to
Recommend
Likeliness
to Recommend
Momentive
SurveyMonkey Enterprise
SurveyMonkey is the world's largest survey company, helping customers collect 2.8 million online survey responses every day. SurveyMonkey has revolutionized the way people give and take feedback, making it accessible, easy and affordable for everyone. Build surveys fast, respond and adapt to trends, and make big decisions confidently. Leverage the power of AI to cut through the noise and uncover meaningful insights quickly.
8.0
Composite
Score
Composite
Score
+81
Emotional
Footprint
Emotional
Footprint
88%
Likeliness to
Recommend
Likeliness
to Recommend
Vendor Capability Awards
Availability and Quality of Training
sandsiv+
Breadth of Features
Medallia Experience Cloud
Business Value Created
sandsiv+
Ease of Customization
sandsiv+
Ease of Data Integration
sandsiv+
Ease of IT Administration
sandsiv+
Ease of Implementation
sandsiv+
Product Strategy and Rate of Improvement
sandsiv+
Quality of Features
Adobe Analytics
Usability and Intuitiveness
Hotjar
Vendor Support
sandsiv+
Vendor Capability Awards
Availability and Quality of Training
sandsiv+
Breadth of Features
Medallia Experience Cloud
Business Value Created
sandsiv+
Ease of Customization
sandsiv+
Ease of Data Integration
sandsiv+
Ease of IT Administration
sandsiv+
Ease of Implementation
sandsiv+
Product Strategy and Rate of Improvement
sandsiv+
Quality of Features
Adobe Analytics
Usability and Intuitiveness
Hotjar
Vendor Support
sandsiv+
Other Evaluated Vendors
Forsta
Forsta
Forsta is an Experience and Research Technology Platform that gathers and analyzes data, and translates the findings into shareable actions to inform decision-making and drive growth. Forsta’s technology is designed to discover, analyze and share smart insights packed with real action potential, and help organizations better understand the full Human Experiences of their audiences.
7.9
Composite
Score
Composite
Score
+93
Emotional
Footprint
Emotional
Footprint
87%
Likeliness to
Recommend
Likeliness
to Recommend
Hotjar
Hotjar
Hotjar is a behavior analytics and product experience insights service that helps you empathize and understand your users, and get their feedback through tools like heatmaps, session recordings, and surveys. Hotjar complements the data and insights you get from traditional web analytics tools like Google Analytics. It’s an industry-leading and easy-to-use service that combines user behavior analysis, product experience insights, and website feedback tools to help you understand what’s actually happening on your site, what your users care about, and what they have to say.
7.6
Composite
Score
Composite
Score
+85
Emotional
Footprint
Emotional
Footprint
82%
Likeliness to
Recommend
Likeliness
to Recommend
SurveySparrow Inc
SurveySparrow
SurveySparrow is an experience management platform that allows you to collect, analyze, and act on customer feedback in real-time. So whether you’re looking to improve customer satisfaction, increase loyalty, or drive revenue growth, SurveySparrow has everything you need to create a world-class customer experience.
7.5
Composite
Score
Composite
Score
+78
Emotional
Footprint
Emotional
Footprint
83%
Likeliness to
Recommend
Likeliness
to Recommend
Medallia Inc.
Medallia Experience Cloud
Medallia Experience Cloud is the mission-critical system of record that makes all other applications customer and employee aware. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media, and corporate-messaging tools. Medallia uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes. Medallia customers reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities, and drive revenue-impacting business decisions.
7.4
Composite
Score
Composite
Score
+76
Emotional
Footprint
Emotional
Footprint
85%
Likeliness to
Recommend
Likeliness
to Recommend
Qualtrics
Qualtrics CustomerXM
With Qualtrics CustomerXM, you get the power of the ultimate listening engine, predictive intelligence and analytics, and full closed-loop actioning capabilities, so you can gain a holistic understanding of your customers’ experiences and take the right actions that drive meaningful impact.
7.3
Composite
Score
Composite
Score
+85
Emotional
Footprint
Emotional
Footprint
84%
Likeliness to
Recommend
Likeliness
to Recommend
Concentrix Corp
ConcentrixCX
Concentrix is a CX company that takes one of the industry’s most advanced customer feedback platforms and combines it with experience management services tailored to you. ConcentrixC is a VOC feedback platform that was purpose built to improve experiences. By combining the powerful insights from ConcentrixCX with people-led root cause analysis, action planning, and business strategy, you will quickly accelerate the impact of your program.
7.3
Composite
Score
Composite
Score
+88
Emotional
Footprint
Emotional
Footprint
80%
Likeliness to
Recommend
Likeliness
to Recommend
Alchemer LLC
Alchemer
Alchemer is a online survey software tool for designing online surveys, collecting data and performing analysis. Our tool supports a variety of online data collection methods including online surveys, online quizzes, questionnaires, web forms, and landing pages.
7.2
Composite
Score
Composite
Score
+72
Emotional
Footprint
Emotional
Footprint
89%
Likeliness to
Recommend
Likeliness
to Recommend
NICE Ltd
NICE Satmetrix
NICE Satmetrix is a global provider of customer experience management software. The powerful yet cost-effective SaaS-based solutions drive customer retention, improve customer affinity and maximize positive word-of-mouth to deliver overall improvements in customer lifetime value.
7.1
Composite
Score
Composite
Score
+81
Emotional
Footprint
Emotional
Footprint
89%
Likeliness to
Recommend
Likeliness
to Recommend
Verint
Verint Experience Management
Designed by security intelligence experts, Verint’s Experience Management platform is a vital tool for the collection and analysis of non-stop data from the open source web, social networks, blogs, news sites, and from the deep web and darknets. Covertly uncover, analyze, and even interact with the internet’s never-ending trail of clues to build suspect profiles, reconstruct social circles, engage targets, and generate evidence.
7.0
Composite
Score
Composite
Score
+79
Emotional
Footprint
Emotional
Footprint
83%
Likeliness to
Recommend
Likeliness
to Recommend
Questback
QuestionPro CX
Create strategies to continually meet the ever-evolving customer experience. Share insights with employees and frontline managers to design an exceptional customer experience. With QuestionPro CX software, you can close the feedback loop using a ticketing system. This ticketing system can reduce the churn rate and eventually convert your detractors into promoters.
6.8
Composite
Score
Composite
Score
+62
Emotional
Footprint
Emotional
Footprint
86%
Likeliness to
Recommend
Likeliness
to Recommend
For the full list of vendors in this space, click here.
About Gold Medal Awards and Software Reports
SoftwareReviews Gold Medal Awards recognize outstanding vendors in the technology marketplace as evaluated by their users. Gold Medals are the capstone of an in-depth software evaluation report, and awarded using a proprietary, transparent methodology based on a composite satisfaction score that averages four different areas of evaluation: Net Emotional Footprint, Vendor Capabilities, Product Features, and Likeliness to Recommend. The Net Emotional Footprint Score measures user emotional response ratings of the vendor (e.g. trustworthy, respectful, fair).
Software Reports present comprehensive evaluations of software vendors on the above elements. Software buyers can use this data to make more informed, data-driven software purchasing and renewal decisions.
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