What is Google Analytics?
Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business. It is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights, and get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
1
Since last award
100 Plan to Renew
90 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Analytics?
Pros
- Performance Enhancing
- Trustworthy
- Respectful
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Analytics and Reporting
Device and Browser Analytics
Data Management
Marketing Analytics
Audience Segmentation
Data Warehousing
Conversion Analysis
Data Analysis and Survey Function
API Framework
Data Integrity
Mobile Functionality
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Ease of Data Integration
Quality of Features
Breadth of Features
Ease of IT Administration
Availability and Quality of Training
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Customization
Vendor Support
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Google Analytics Reviews
katerina G.
- Role: Industry Specific Role
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2022
Customize your work according to your need,
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
Google analytics can be readily used on any platform that has an active internet connection. It can also be connected with your Google Ads account. Moreover, proper comprehensive learning tutorials are present to guide the users in every possible way.
What is your favorite aspect of this product?
According to your need and scenario you create reports which are according to your desire, this helps you to figure out information that is according to your market and target.
What do you dislike most about this product?
If your web load is high then the free version is not sufficient enough and to avail proper services your need to buy the premium version which has a lot of price of $150,000, which cannot be bought by all.
What recommendations would you give to someone considering this product?
Customize your work according to your need, proper comprehensive learning tutorials .
Pros
- Reliable
- Enables Productivity
- Efficient Service
- Client's Interest First
Please tell us why you think this review should be flagged.
prashant g.
- Role: Consultant
- Industry: Education
- Involvement: IT Leader or Manager
Submitted Feb 2022
Fantastic product, impressive features, cost free.
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
Google analytics is free of cost and it provides academy to learn and get more information about product. Also it allows creating custom goals ,which are some features that differentites it from other.
What is your favorite aspect of this product?
This product allow creating custom reports as oer our needs and its fully free of cost.Also it allows collecting data from different platform and google analytica academy where one can get depth knowledge about the platform. These are some of my fabourite aspect of this product.
What do you dislike most about this product?
Upgrading premium version of this app is very expensive .Also in order to understand intricacies of this product, one needs to learn the language which is mandatory.
What recommendations would you give to someone considering this product?
As the name google in its own is huge and defined reputation in today world. This app can definitely be used, as its free of cost and faults are also not causing that big issues for users. Its growth could define its value, one must try this.
Pros
- Continually Improving Product
- Caring
- Saves Time
- Transparent
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Alyssa G.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2022
Good enough with a Slight Training
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
There is a wealth of helpful data available for analyzing user activity on our page and evaluating traffic patterns. The system flow style behavioral tree, which depicts the flow between site-to-site as users traverse the webpage where the greatest drop-offs happen, is a preferred element.
What is your favorite aspect of this product?
It allows you to go deep inside your advertising and observe what users are looking and how many discover you on net.
What do you dislike most about this product?
Google does change their platforms frequently and it can be confusing when they change and reorganize the options. What I dislike the most about Google Analytics’ is, I find it a little confusing between the different types of campaigns and keywords. I am sure with little training things would be easier to understand.
What recommendations would you give to someone considering this product?
I would strongly advise you to think into taking a short course or getting some guidance to assist you better comprehend all of the advantages that Google Analytics will have to offer.
Pros
- Saves Time
- Respectful
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
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