Product Analytics
Top Google Analytics Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.

9.0

Composite
Score

+92

Emotional
Footprint

208

Reviews

Best Alternatives and Competitors to Google Analytics

Compare how Google Analytics stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

Pendo.io, Inc.

Pendo

8.6

Composite
Score

+90

Emotional
Footprint

32

Reviews

Reviews Say

Compared to Google Analytics, Pendo is:

More Inspiring

More Reliable

Harder to Customize

Less Transparent

Less Respectful

Less Efficient

Google

Firebase

8.6

Composite
Score

+87

Emotional
Footprint

50

Reviews

Reviews Say

Compared to Google Analytics, Firebase is:

Less Efficient

Less Caring

Worse at Support

Worse at Integrating

Less Respectful

Worse at Training

Adobe Systems

Adobe Analytics

8.4

Composite
Score

+89

Emotional
Footprint

34

Reviews

Reviews Say

Compared to Google Analytics, Adobe Analytics is:

Worse at Training

Worse at Integrating

Less Innovative

Less Caring

Less Efficient

Harder to Implement

AppsFlyer

AppsFlyer

8.4

Composite
Score

+86

Emotional
Footprint

35

Reviews

Reviews Say

Compared to Google Analytics, AppsFlyer is:

Less Respectful

Harder to Customize

Harder to Implement

Less Transparent

Worse at Training

Worse at Integrating

Mixpanel

Mixpanel

8.3

Composite
Score

+92

Emotional
Footprint

28

Reviews

Reviews Say

Compared to Google Analytics, Mixpanel is:

More Inspiring

More Caring

Less Innovative

Harder to Customize

Worse at Training

Less Transparent

Cisco Systems

Smartlook Analytics

7.9

Composite
Score

+86

Emotional
Footprint

16

Reviews

Reviews Say

Compared to Google Analytics, Smartlook Analytics is:

Less Innovative

Less Inspiring

Less Reliable

Worse at Support

Harder to Customize

Less Caring

Amplitude

Amplitude Analytics

7.9

Composite
Score

+78

Emotional
Footprint

22

Reviews

Reviews Say

Compared to Google Analytics, Amplitude Analytics is:

Less Transparent

Less Inspiring

Less Respectful

Harder to Implement

Less Caring

Less Efficient

MoEngage Inc

MoEngage

7.8

Composite
Score

+85

Emotional
Footprint

11

Reviews

Reviews Say

Compared to Google Analytics, MoEngage is:

Easier to Customize

More Efficient

Easier to Use

More Caring

Less Transparent

Less Innovative

Kochava

Kochava

7.7

Composite
Score

+86

Emotional
Footprint

31

Reviews

Reviews Say

Compared to Google Analytics, Kochava is:

Harder to Customize

Worse at Training

Less Reliable

Less Inspiring

Harder to Implement

Less Innovative

WalkMe

WalkMe

7.4

Composite
Score

+85

Emotional
Footprint

15

Reviews

Reviews Say

Compared to Google Analytics, WalkMe is:

Less Inspiring

Less Caring

Worse at Integrating

Less Transparent

Less Innovative

Harder to Customize

Adjust GmbH

Adjust

7.4

Composite
Score

+73

Emotional
Footprint

19

Reviews

Reviews Say

Compared to Google Analytics, Adjust is:

Less Inspiring

Less Transparent

Less Caring

Less Innovative

Less Efficient

Less Respectful

Heap, Inc.

Heap

7.1

Composite
Score

+74

Emotional
Footprint

21

Reviews

Reviews Say

Compared to Google Analytics, Heap is:

Less Caring

Less Innovative

Less Inspiring

Less Transparent

Harder to Use

Harder to Implement

Most Popular Google Analytics Comparisons