Amplitude

Amplitude Analytics

Composite Score

7.7 /10

CX Score

7.7 /10

23 Reviews Write a Review

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What is Amplitude Analytics?

Amplitude Analytics gives you intelligent insight into customer behaviour and enables your teams to instantly answer both simple and complex questions - from measuring baseline metrics to understanding, exploring, learning and predicting what will happen next. Amplitude unites all your data with behavioral analytics and AI automation for an easier way to build your best product.

Company Details

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Amplitude Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Amplitude Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

95 Plan to Renew

80 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+78 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Amplitude Analytics?

0% Negative

14% Neutral

86% Positive

Pros

Performance Enhancing
Helps Innovate
Continually Improving Product
Enables Productivity

Cons

Vendor's Interest First

Feature Ratings

Average 82

Analytics and Reporting

Conversion Analysis

Data Integrity

Audience Segmentation

Data Analysis and Survey Function

Data Management

Marketing Analytics

Mobile Functionality

Device and Browser Analytics

API Framework

Data Warehousing

Vendor Capability Ratings

Average 77

Business Value Created

Quality of Features

Breadth of Features

Usability and Intuitiveness

Availability and Quality of Training

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of Implementation

Ease of Customization

Vendor Support

Ease of IT Administration

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Score 8.3

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Amplitude Analytics Reviews

Rupesh Kumar P.

Role: Sales Marketing
Industry: Retail
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2024

Wonderful products for collaborative analytics

Likeliness to Recommend

10 /10

What differentiates Amplitude Analytics from other similar products?

Provides more advanced features and solving the attribution problem.

What is your favorite aspect of this product?

We can create a Dashboard for each segment required and with Amplitude, we can really dig very deep into the data you need.

What do you dislike most about this product?

In paid campaign tracking sometime problem occur means UTM tag tracking issue or attribution to a different channel.

What recommendations would you give to someone considering this product?

Amplitude give 360-degree view across the customers' journey by its behavioral tracking, So any one looking for this must consider this to get some scalable data for business.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Abdullah A.

Role: Information Technology
Industry: Engineering
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Dec 2023

Best Analytic tool for product-based company!

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

Easy integration of sdks better dashboard, real time events e.t.c

What is your favorite aspect of this product?

Dashboard , funnels and live events

What do you dislike most about this product?

nothing as of now!

What recommendations would you give to someone considering this product?

Best analytic tool for product based comapnies!

Pros

Over Delivered
Helps Innovate
Continually Improving Product
Reliable

Bernard B.

Role: Information Technology
Industry: Finance
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Nov 2023

Great Capabilities but Excess Development Required

Likeliness to Recommend

6 /10

What differentiates Amplitude Analytics from other similar products?

Their dashboard was very nice, intuitive. Available reports were clear in their value. Not sure how this compares to the competition, but I have to believe they're highly competitive.

What is your favorite aspect of this product?

I was able to observe and report on millions of navigation clicks from our users, not by name but by unique ID. This allowed me to report on very specific requests from stakeholders, which allowed them to make strategic decisions about future enhancements to our platform.

What do you dislike most about this product?

The primary negative about the product is that it requires extensive technical resources to implement and to maintain. In our case the implementation occurred over several weeks, several years ago. To enhance this work we would have needed to re-deploy developers, which was not feasible. It also meant that any new capabilities - create since the original Amplitude API was developed - could not be reported on.

What recommendations would you give to someone considering this product?

If you have ample technical resources to implement the tool, AND to maintain it over time, it really is an excellent tool for analytics and reporting. But if you're not confident you'll be able to maintain that internal technical support, you might want to consider alternatives.

Pros

Helps Innovate
Trustworthy
Unique Features
Efficient Service

Cons

Less Effective Service

Amplitude Analytics

What is Amplitude Analytics?

Company Details

Need Assistance?

Awards & Recognition

Amplitude Analytics Ratings

90 Likeliness to Recommend

95 Plan to Renew

80 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+78 Net Emotional Footprint

How much do users love Amplitude Analytics?

Pros

Cons

Feature Ratings Average rating of all product features, some of which may not be shown below

Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting and easy data extraction for data analysis.

Conversion Analysis The ability to capture and analyze conversion (transaction) data and conversion paths from the web or associated channels.

Data Integrity Includes data accuracy, data maintenance, and data verification and validation.

Audience Segmentation The ability to create and analyze discrete customer audience segments based on user-defined criteria or variables.

Data Analysis and Survey Function Can capture survey data and multiple data sets may be output for analysis.

Data Management Includes data sharing, data storage, records management, and data security.

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Mobile Functionality Can be used on mobile devices​

Device and Browser Analytics Capture and summarize device and browser information.

API Framework The platform provides the ability to move data to and from the solution and other customer interaction applications (i.e. CRM) with ease.

Data Warehousing Includes large data retrieval, data reporting, and data analytics.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Also Featured in...

Website Analytics

Amplitude Analytics Reviews

Rupesh Kumar P.

Wonderful products for collaborative analytics

Likeliness to Recommend

Pros

Abdullah A.

Best Analytic tool for product-based company!

Likeliness to Recommend

Pros

Bernard B.

Great Capabilities but Excess Development Required

Likeliness to Recommend

Pros

Cons

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Feature Ratings

Analytics and Reporting

Conversion Analysis

Data Integrity

Audience Segmentation

Data Analysis and Survey Function

Data Management

Marketing Analytics

Mobile Functionality

Device and Browser Analytics

API Framework

Data Warehousing

Vendor Capability Ratings

Business Value Created

Quality of Features

Breadth of Features

Usability and Intuitiveness

Availability and Quality of Training

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of Implementation

Ease of Customization

Vendor Support

Ease of IT Administration