What is Google Analytics?
Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business. It is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights, and get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
1
Since last award
100 Plan to Renew
90 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Analytics?
Pros
- Performance Enhancing
- Trustworthy
- Respectful
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
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Feature Ratings
Analytics and Reporting
Device and Browser Analytics
Data Management
Marketing Analytics
Audience Segmentation
Data Warehousing
Conversion Analysis
Data Analysis and Survey Function
API Framework
Data Integrity
Mobile Functionality
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Ease of Data Integration
Quality of Features
Breadth of Features
Ease of IT Administration
Availability and Quality of Training
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Customization
Vendor Support
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Google Analytics Reviews
Naveed H.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Apr 2023
Best tool to track product traffic
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
Google Analytics provide real-time reporting. It is very easy to use and almost free that make it different from any other similar product.
What is your favorite aspect of this product?
We can track Website or product traffic, number of visitors even page view that very helpful. This tool is user friendly even non-technical users can understand it very quickly. We can customize data segments are reports according to our need.
What do you dislike most about this product?
The data accuracy is not completely accurate .It should have feature that shoe only selective data because too much detailed data are difficult to handle for new users.
What recommendations would you give to someone considering this product?
We use this product to track traffic for our product It gives details about almost every aspect that we want. It is very easy to use because our beginners can work on it easily.
Pros
- Reliable
- Unique Features
- Caring
- Respectful
Please tell us why you think this review should be flagged.
Paul S.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2023
Effective Tool For Product and Website Analysis
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
It offers unique features such as demographic and interest reporting, real-time data tracking, and advanced segmentation capabilities that allow businesses to gain deeper insights into their audience's behavior and tailor their marketing efforts accordingly.
What is your favorite aspect of this product?
Personally, my favorite aspect of Google Analytics is the ability to not only track website traffic and user behavior, but also to set customized goals and measure progress towards those goals over time.
What do you dislike most about this product?
It would be helpful if Google Analytics could provide more guidance on how to interpret the data and turn insights into actionable steps.
What recommendations would you give to someone considering this product?
I would advise anyone considering Google Analytics to take the time to fully explore all of its features and capabilities, as there is a wealth of data that can be gleaned from this tool.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
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Raul E.
- Role: Consultant
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Apr 2023
There are many areas and aspects of this program.
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
There are many areas and aspects where this program helps us for the growth and development of my company, since Google Analytics is the best tool that we can have in our system to manage certain processes and actions within the web and through our email. email, this program is also in charge of creating those advertisements that keep each of our clients informed and those relationships that can be transformed into future sales for the company, this program is really great since it perfectly complements the daily operation of my work and it is thanks to him that I have highlighted and greatly improved my work and service to my clients.
What is your favorite aspect of this product?
Google Analytics has been the program and the weapon that I have had to understand the movements and trends towards which my market is heading. This program is an excellent tool that we have in our hands to create the most professional marketing campaigns possible that attract the attention of our clients and increase the sales of our companies, as well as this program is a fundamental basis to give you the best marketing service in each of the projects that are achieved by this means, Google Analytics has completely changed our way of working and interacting with all our clients.
What do you dislike most about this product?
This program can be a bit slow to execute each one of its functions, this interrupts the rhythm of my work, this may be due to the size of the software and the power of the Internet that the program needs to find itself, such as and there is also a problem for the interface to explain the functionality of certain functions that are displayed, in this case it can be a bit confusing.
What recommendations would you give to someone considering this product?
Google Analytics is a program that all types of companies should have, this is due to the advantages of having a program that collects the most valuable information on the behavior of your customers and that is where the program will perform with the best marketing actions so that many more clients trust your company, this program is one hundred percent recommended for all types of companies.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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