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Top Alexa Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Alexa’s competitor analysis uncovers actionable marketing strategies to drive more traffic.

7.6

Composite
Score

+87

Emotional
Footprint

33

Reviews

Best Alternatives and Competitors to Alexa

Compare how Alexa stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

HubSpot

HubSpot Marketing Hub

9.0

Composite
Score

+91

Emotional
Footprint

100

Reviews

Reviews Say

Compared to Alexa, HubSpot Marketing Hub is:

More Innovative

More Caring

Easier to Customize

Better at Support

More Inspiring

More Transparent

Google

Google Analytics

8.9

Composite
Score

+90

Emotional
Footprint

715

Reviews

Reviews Say

Compared to Alexa, Google Analytics is:

More Innovative

More Inspiring

Easier to Customize

More Transparent

More Reliable

Better at Training

Semrush

Semrush

8.8

Composite
Score

+88

Emotional
Footprint

87

Reviews

Reviews Say

Compared to Alexa, Semrush is:

More Innovative

More Caring

Easier to Customize

Easier to Implement

Better at Support

More Efficient

Matomo

Matomo

8.7

Composite
Score

+90

Emotional
Footprint

34

Reviews

Reviews Say

Compared to Alexa, Matomo is:

Better at Support

More Innovative

Easier to Customize

More Caring

More Reliable

Better at Integrating

Hotjar

Hotjar

8.6

Composite
Score

+93

Emotional
Footprint

37

Reviews

Reviews Say

Compared to Alexa, Hotjar is:

More Innovative

More Inspiring

More Transparent

Better at Support

More Caring

Better at Training

Dynatrace

Dynatrace

8.5

Composite
Score

+99

Emotional
Footprint

23

Reviews

Reviews Say

Compared to Alexa, Dynatrace is:

More Innovative

More Inspiring

More Caring

More Transparent

More Efficient

More Reliable

Adobe Systems

Adobe Analytics

8.5

Composite
Score

+93

Emotional
Footprint

104

Reviews

Reviews Say

Compared to Alexa, Adobe Analytics is:

More Innovative

More Inspiring

More Caring

Easier to Customize

More Efficient

More Transparent

Amplitude

Amplitude Analytics

8.3

Composite
Score

+96

Emotional
Footprint

26

Reviews

Reviews Say

Compared to Alexa, Amplitude Analytics is:

More Caring

More Transparent

More Innovative

More Inspiring

Better at Support

More Efficient

Mixpanel

Mixpanel

8.2

Composite
Score

+92

Emotional
Footprint

32

Reviews

Reviews Say

Compared to Alexa, Mixpanel is:

More Innovative

More Transparent

More Caring

Better at Support

More Inspiring

Better at Training

Mouseflow

Mouseflow

7.8

Composite
Score

+89

Emotional
Footprint

41

Reviews

Reviews Say

Compared to Alexa, Mouseflow is:

Better at Support

More Efficient

More Transparent

Easier to Customize

More Reliable

Easier to Implement

Heap, Inc.

Heap

7.6

Composite
Score

+86

Emotional
Footprint

19

Reviews

Reviews Say

Compared to Alexa, Heap is:

Better at Support

More Caring

More Efficient

Easier to Customize

More Respectful

More Transparent

Elastic

Elastic Observability

7.4

Composite
Score

+83

Emotional
Footprint

35

Reviews

Reviews Say

Compared to Alexa, Elastic Observability is:

Easier to Customize

Less Respectful

Less Caring

Less Transparent

Less Efficient

Worse at Training

Most Popular Alexa Comparisons