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Top Alexa Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Alexa’s competitor analysis uncovers actionable marketing strategies to drive more traffic.

7.9

Composite
Score

+91

Emotional
Footprint

36

Reviews

Best Alternatives and Competitors to Alexa

Compare how Alexa stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

HubSpot

HubSpot Marketing Hub

9.0

Composite
Score

+93

Emotional
Footprint

139

Reviews

Reviews Say

Compared to Alexa, HubSpot Marketing Hub is:

Better at Support

More Innovative

Better at Training

Easier to Customize

More Caring

More Transparent

Google

Google Analytics

8.9

Composite
Score

+92

Emotional
Footprint

900

Reviews

Reviews Say

Compared to Alexa, Google Analytics is:

More Innovative

Better at Support

Better at Training

Easier to Customize

More Transparent

More Inspiring

Adobe Systems

Adobe Analytics

8.9

Composite
Score

+94

Emotional
Footprint

117

Reviews

Reviews Say

Compared to Alexa, Adobe Analytics is:

More Innovative

Better at Support

Easier to Customize

More Caring

More Transparent

More Inspiring

Semrush

Semrush

8.9

Composite
Score

+91

Emotional
Footprint

135

Reviews

Reviews Say

Compared to Alexa, Semrush is:

More Innovative

More Caring

Better at Support

Easier to Implement

More Efficient

Less Respectful

Matomo

Matomo

8.8

Composite
Score

+90

Emotional
Footprint

39

Reviews

Reviews Say

Compared to Alexa, Matomo is:

Better at Support

Easier to Customize

Easier to Implement

Better at Training

More Innovative

Less Respectful

Hotjar

Hotjar

8.5

Composite
Score

+90

Emotional
Footprint

45

Reviews

Reviews Say

Compared to Alexa, Hotjar is:

Better at Support

More Innovative

More Transparent

Better at Training

Easier to Use

Less Respectful

Amplitude

Amplitude Analytics

8.4

Composite
Score

+97

Emotional
Footprint

30

Reviews

Reviews Say

Compared to Alexa, Amplitude Analytics is:

Better at Support

More Caring

Better at Training

More Transparent

More Innovative

More Inspiring

Dynatrace

Dynatrace

8.4

Composite
Score

+99

Emotional
Footprint

28

Reviews

Reviews Say

Compared to Alexa, Dynatrace is:

Better at Support

More Innovative

More Inspiring

More Caring

Better at Training

More Transparent

Mixpanel

Mixpanel

8.2

Composite
Score

+92

Emotional
Footprint

33

Reviews

Reviews Say

Compared to Alexa, Mixpanel is:

More Transparent

More Innovative

Better at Support

More Caring

Better at Training

Easier to Implement

Mouseflow

Mouseflow

7.9

Composite
Score

+90

Emotional
Footprint

42

Reviews

Reviews Say

Compared to Alexa, Mouseflow is:

Better at Support

Easier to Customize

Easier to Implement

More Transparent

More Efficient

Better at Training

Wix.com

Wix Analytics

7.7

Composite
Score

+91

Emotional
Footprint

16

Reviews

Reviews Say

Compared to Alexa, Wix Analytics is:

More Caring

More Innovative

More Inspiring

Worse at Integrating

Harder to Use

Harder to Implement

Elastic

Elastic Observability

7.4

Composite
Score

+86

Emotional
Footprint

38

Reviews

Reviews Say

Compared to Alexa, Elastic Observability is:

Better at Support

Less Respectful

Less Caring

Worse at Training

Less Transparent

Less Efficient

Heap, Inc.

Heap

7.4

Composite
Score

+84

Emotional
Footprint

23

Reviews

Reviews Say

Compared to Alexa, Heap is:

Better at Support

Less Reliable

Less Transparent

Harder to Implement

Harder to Use

Less Efficient

Most Popular Alexa Comparisons