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Semrush Logo Award Winner Product Badge
Semrush

Semrush

Composite Score
8.8 /10
CX Score
9.0 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Website Analytics category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

94 Plan to Renew

1
Since last award

89 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
4% Neutral
93% Positive

Pros

  • Efficient Service
  • Acts with Integrity
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 84

Audience Segmentation

89

Search Engine Optimization

89

Paid Search Integration

87

Data Visualization

86

Device and Browser Analytics

85

Audience Demographics

85

Customer Value Analysis

84

API Framework

82

Customer Journey Modelling

82

Conversion Analysis

81

Social Media Analytics

80

Vendor Capability Ratings

Average 83

Ease of Implementation

87

Business Value Created

87

Breadth of Features

86

Quality of Features

86

Ease of IT Administration

84

Usability and Intuitiveness

83

Product Strategy and Rate of Improvement

83

Ease of Customization

82

Ease of Data Integration

81

Availability and Quality of Training

80

Vendor Support

79

Semrush Reviews

Brijesh J.

  • Role: Finance
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Fantastic tool for SEO and digital marketing

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

Semrush delights both to bloggers, owners of in-house websites as well IT companies in the business of consulting. Semrush agency plan is a powerful tool that will help deliver clients exceptional SEO services, increasing clients' productivity, thereby creating a win-win situation for IT companies as well clients. Even free plan by Semrush is sufficient for small businesses with limited budget. For example, 1 site audit is sufficient to connect yours single website and know how it can be improved in terms of Google Search rankings. Not to speak actionable recommendations like what to do to increase site loading speed are aide to web admin.

What is your favorite aspect of this product?

Semrush Authority Score from 1 - 100 instantly helps identify how valuable a domain and connected website is. For buyers of a new website/online store, Semrush Authority Score together with no. of Referring Domains, Backlinks, Total keywords, and Top Organic Keywords can quickly help filter from a large number of choices available on marketplaces like Flippa where domains/websites are put for sale.

What do you dislike most about this product?

Even after using for more than 6 months, I am still unable to leverage existing features provided by Semrush. So I am not in a position to complain.

What recommendations would you give to someone considering this product?

Semrush will be your friend in SEO and digital marketing. For your web admin role, Semrush has tons of features including alerting whenever an external link no more live.

Pros

  • Caring
  • Saves Time
  • Acts with Integrity
  • Helps Innovate

Alberto Jose B.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2022

Always ahead with Semrush

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

In our company the last two years we have relied on Semrush, it has given us very good results in competitive and constant research, generating data that have been essential for us to grow in the market being directly aware of the competition and improving thanks to the online visibility management offered by Semrush software, enhancing the area of content creation with strategies and thematic research.

What is your favorite aspect of this product?

It offers a variety of options that allow you to be aware of trends in the industry so you can lean on it, revealing topics that help you better visualize the rankings of your competitors which leads you to generate ideas to go one step ahead with your content, it is undoubtedly an excellent tool that helps you directly to improve digital marketing, due to keywords, backlinks and PPC.

What do you dislike most about this product?

Depending on the profitability and the need that the company deserves, the price may be a bit high, however, it is totally worth the investment. It can sometimes present hurdles with respect to thematic research but it really is very sporadic. There could be a small improvement in the actual ranking screens, this would be more helpful to customers, but overall the platform performs very efficiently and almost flawlessly.

What recommendations would you give to someone considering this product?

Without a doubt it is a must-have tool in a variety of areas that will help your company emerge without competition being a major problem. The features are incredible, it is an excellent support in the area of digital sales and its process, with effective SEO and excellent quality, updates and investigative measures that will help you improve search engine positioning and provide optimization in your sales area.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Ellen B.

  • Role: Public Sector
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

Top quality writing software

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

It is really simple to use and to benefit from. Simply select the desired copy type, provide the platform with certain orientations, hit produce, and there you are. They provide the copy with some design, which I find appealing. Using Semrush has been a wonderful experience for us.

What is your favorite aspect of this product?

With just this one piece of software, we are capable of substituting a full-time writer. It creates excellent, well-written articles and blog posts that are keyword-focused. Compared to previous approaches I've tried; this guided method yields significantly better outcomes. I also enjoy the Instagram captions because they have cut down on the time needed to create captions and hashtags for postings.

What do you dislike most about this product?

The feeling that you are being nickel and dimed is the only drawback I've noticed. I realize the software uses a lot of server resources, so that must be made up for. Being an early adopter, I've occasionally felt deceived by additional features that aren't included in my plan and seem to vary from what I initially paid for when I subscribed for the first week.

What recommendations would you give to someone considering this product?

With Semrush, I have a copy that is adequate for testing without any adjustments. I was impressed by parts of the writing. You can generate new ideas, develop existing ones, or revise existing ones. It is analogous to having your digital editor present in your workspace.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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