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Semrush Logo Award Winner Product Badge
Semrush

Semrush

Composite Score
8.8 /10
CX Score
9.0 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Website Analytics category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

94 Plan to Renew

1
Since last award

89 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
4% Neutral
93% Positive

Pros

  • Efficient Service
  • Acts with Integrity
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 84

Audience Segmentation

89

Search Engine Optimization

89

Paid Search Integration

87

Data Visualization

86

Device and Browser Analytics

85

Audience Demographics

85

Customer Value Analysis

84

API Framework

82

Customer Journey Modelling

82

Conversion Analysis

81

Social Media Analytics

80

Vendor Capability Ratings

Average 83

Ease of Implementation

87

Business Value Created

87

Breadth of Features

86

Quality of Features

86

Ease of IT Administration

84

Usability and Intuitiveness

83

Product Strategy and Rate of Improvement

83

Ease of Customization

82

Ease of Data Integration

81

Availability and Quality of Training

80

Vendor Support

79

Semrush Reviews

Arelious J.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

An all-inclusive SEO analysis tool

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

In terms of search engine optimization, it is among the top tools I have used. As an added bonus, it's a great tool for developing purposeful articles centered on search terms that both people are actively using and that we're hoping to rank for. The tool's UI is its strongest point. It's considerably more aesthetically pleasing than its rivals, drawing your attention to where you need to go next and where you may find related features.

What is your favorite aspect of this product?

I can get anything I need from Semrush. Great keyword suggestions, an overview of where a website stands in the search engine results, and a content analysis that takes into account the competition—all in one convenient place. It is unusual to find a single program that allows you to develop a whole plan without resorting to any other applications.

What do you dislike most about this product?

Its high cost is, without a doubt, its main detriment. It's pricey in comparison to alternatives. While I do think it's money well spent, I recognize that many businesses just cannot afford this type of software.

What recommendations would you give to someone considering this product?

In addition, we need to provide content that is relevant to the industry we operate in by studying the practices of our peers and competitors and using these as benchmarks to learn what works and what doesn't. Learning from others' mistakes is useful, but using this instrument to help ourselves grow is crucial.

Pros

  • Helps Innovate
  • Enables Productivity
  • Efficient Service
  • Inspires Innovation

Aarzoo B.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

Great software to help improve our website!

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

I haven't tried similar products yet.

What is your favorite aspect of this product?

The ease of use of this software. The dashboard is great which gives an overview of the performance of the website.

What do you dislike most about this product?

I would only say the pricing. It is a bit expensive for a start-up.

What recommendations would you give to someone considering this product?

Using this product will help you improve your keywords used in your content to obtain a better google ranking,

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Kaley B.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

SEO specialists can't function without Semrush.

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

It's a powerful tool for creating in-demand content that gets clicks and propels a site to the top of search engine results pages, and for developing links. Moreover, it is a great tool for conducting thorough SEO audits, keyword analysis, and other aspects of website placement.

What is your favorite aspect of this product?

Setting up Semrush is a breeze. From a technical SEO standpoint, it is the best tool I have ever used. It is a useful tool for doing thorough SEO and website audits. As a result of the tweaks made to the suggested outcomes, the positions have changed. Semrush is an indispensable tool that I use on a daily basis and which has really benefited our website.

What do you dislike most about this product?

The price of Semrush is significantly more than that of rivals such as Moz and Ahrefs. However, Semrush provides access to a number of tools that its competitors do not. The fact that it's limited to a single user is Semrush's biggest drawback. For this reason, you will be automatically logged out of Semrush if another member of your team attempts to log in at the same time.

What recommendations would you give to someone considering this product?

With Semrush, we can monitor the overall and individual health of our customers' websites. We utilize it before beginning a website redesign to learn what is and isn't functioning about the present site, then again during the redesign to ensure that our efforts are as efficient as possible. The resources for analyzing a site's worthiness are invaluable. We utilize the keyword research tools to find profitable paid advertising keywords and the backlink analysis tool to monitor potentially harmful inbound connections.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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