What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
94 Plan to Renew
1
Since last award
89 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Efficient Service
- Acts with Integrity
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Segmentation
Search Engine Optimization
Paid Search Integration
Data Visualization
Device and Browser Analytics
Audience Demographics
Customer Value Analysis
API Framework
Customer Journey Modelling
Conversion Analysis
Social Media Analytics
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Customization
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Also Featured in...
Semrush Reviews
Dmytro V.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2023
Complete optimization solution
Likeliness to Recommend
What differentiates Semrush from other similar products?
Semrush has been a reliable and useful tool to improve the quality of all our websites. It has provided us with a wide variety of options and tools to cover all crucial facets of websites, including SEO analysis, web accessibility, performance and content. This tool has made it much easier for us to detect problems and find viable solutions to improve site quality.
What is your favorite aspect of this product?
We are able to improve the quality of our organization's websites and offer our visitors a more satisfying online experience thanks to Semrush, a very effective and easy-to-use software solution. Its ease of use and intuitive design make it a pleasure to use on a daily basis, and its many useful features, such as SEO analysis, website accessibility, content and performance, are just the beginning. We can also take advantage of the platform's flexible reporting options and time-saving task scheduling capabilities. The platform's flexibility to integrate with other services was another plus for me.
What do you dislike most about this product?
It may take longer to learn how to use some of the program's features, and some users may find the volume of data available overwhelming.
What recommendations would you give to someone considering this product?
When it comes to online traffic dynamics, the Semrush application encourages users to take a more proactive stance by performing consolidated crawls. The interface is simple and gives the user the confidence they need to do their job without getting bogged down in the tools. Semrush is useful because it alerts me when my site is accessed. It is quite adaptable and I was able to use it to monitor whether my websites were meeting the demands of their visitors. It is easy to understand and easy to use in professional environments.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
Tracy D.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2023
That's Why Semrush Is So Cool
Likeliness to Recommend
What is your favorite aspect of this product?
In comparison to competing programs, SEMrush has many more useful functions. Just doing an audit of your site and researching keywords isn't enough. Customers and prospects will appreciate the personalized reports you may create for them. With the Google Docs-integrated writing helper, we've been able to save time and effort. As an added plus, we also make advantage of the platform's built-in functionality for sharing content across various social networking platforms. Also, I have begun making use of the premium Marketplace option. Almost all of the tools that marketers want are available in SEMrush.
What do you dislike most about this product?
It's a fantastic platform with a lot of features, but it takes some getting used to because the UI isn't that simple. Having to look for and learn the location of a feature that isn't immediately obvious is a time sink. As it has to adjust to the platform, it might be challenging for a first-time user. In conclusion, the interface is difficult to understand for a first-time user.
What recommendations would you give to someone considering this product?
Semrush is a fantastic tool for businesses who need assistance with managing their SEO clients' day-to-day operations. Their project management software is fantastic for businesses with many different clients. Yet, if a customer is only active during certain times of the year, there is no way to back up their work. For SEM customers, there are supplemental options like competition analysis and expanded Google Ads data. Anyone in need of a reliable SEO instrument have my highest recommendation.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Matej K.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2023
Easy to use, amazing support, but a bit pricey.
Likeliness to Recommend
What differentiates Semrush from other similar products?
Easy to use
What is your favorite aspect of this product?
Position tracking
What do you dislike most about this product?
Price and missing GA4 implementation.
What recommendations would you give to someone considering this product?
Compare all products and choose one that best fits your needs.
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Caring
Cons
- Charges for Enhancements
- Less Generous
- Leverages Incumbent Status
Please tell us why you think this review should be flagged.
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