In Partnership With SelectHub
What is Klaviyo?
Klaviyo is a tool that makes personalized marketing a breeze through data-driven decision making. In the past, only massive companies had the resources to create highly personalized messaging. Klaviyo brings those capabilities with an intuitive UI that a one-person startup can easily manage, to more detailed customization a large or enterprise company can develop with their marketing team.
Company Details
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In Partnership With SelectHub
Klaviyo Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
96 Plan to Renew
89 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Klaviyo?
Pros
- Performance Enhancing
- Trustworthy
- Enables Productivity
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Campaign Management
Email Delivery
Auto-Responders
Segmentation
Mobile Optimized
SPAM Compliance
Basic Reporting and Analytics
Email Templates
Contact Database
Sales Intelligence & Conversion Rates
Content Authoring
Vendor Capability Ratings
Quality of Features
Ease of Data Integration
Business Value Created
Ease of Implementation
Ease of Customization
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Usability and Intuitiveness
Ease of IT Administration
Vendor Support
Also Featured in...
Klaviyo Reviews
Sarah M.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Jul 2022
Klaviyo is extraordinary email marketing software.
Likeliness to Recommend
What differentiates Klaviyo from other similar products?
The essence of marketing is that individuals purchase what they see. The Klaviyo platform allowed us to segment our client information supported some common behaviors and email them using templates to stay engaged. As a result, psychologically, we are ready to perpetually remind users concerning our products. Moreover, the software system needs no coding to perform any further functions.
What is your favorite aspect of this product?
Klaviyo is your email promoting partner. It’s best at what it does. If your company, rather like ours, considers email marketing as an enormous marketing tool (which is so true) then Klaviyo is what you need. It helps you in each step of your email marketing journey and the results are obvious.
What do you dislike most about this product?
The one issue that I don’t like is that they modified their email creation function and it’s unable to integrate with previous style templates. This makes it confusing to have to recreate templates.
What recommendations would you give to someone considering this product?
Klaviyo is super straightforward to use – the platform interface is similar to alternative email promoting platforms therefore there’ is very little boot-up time in terms of working out how to use Klaviyo if you’re using it from other different email automation platforms. I conjointly like victimization their flows tool to form email journeys. They need plenty of pre-built email templates you’ll be able to use for your campaigns and email build-outs as well. Recommended.
Pros
- Continually Improving Product
- Unique Features
- Efficient Service
- Altruistic
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Martin D.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Jul 2022
Klaviyo is our email campaigns partner!
Likeliness to Recommend
What differentiates Klaviyo from other similar products?
Klaviyo's connection with Shopify is among the finest in the business. I work for a company, and we've worked with Klaviyo to give this service to our customers. We cannot be happier with the product and the experience they provide to retailers and our corporate staff. The system can be as complicated or as basic as retailer needs demand, which is ideal because we deal with companies at all phases of development. Knowing that the product is expandable as they develop provides retailers with peace of mind.
What is your favorite aspect of this product?
Klaviyo assists with campaign creation, management, and autoresponders. The software is strong and adaptable with all modern improvements required in today's environment. It assists you in obtaining that degree of advancement which is constantly higher. Klaviyo's efficiency and simplicity of use appeal to me. It simplifies the process of designing email streams and campaigns. We've had fantastic success utilizing Klaviyo for the whole of our incoming emails from clients. Klaviyo is where we introduce collections drops, new goods, and corporate updates. We've also experienced amazing outcomes from the greeting series we developed.
What do you dislike most about this product?
As they state at the outset, I don't perceive any assistance. We battled a great when we first began using it; anytime we had problems and attempted to contact them, it took far too long for support to come. If you are completely new to this system, this is a major concern. Keep an eye out for the price. No difference in how affluent, large, little, or great your firm is. It is a vital issue to consider, and if you believe you can receive their solutions for a low price, you are mistaken.
What recommendations would you give to someone considering this product?
Money is quite important. Without a question, this software is pricey, but when you consider the overall view, everything is worth the expense. You spend for exceptional services, which aids in generational leadership and customer acquisition, which may be the primary aim of any business. So, go for it without hesitation.
Pros
- Helps Innovate
- Trustworthy
- Unique Features
- Efficient Service
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Lucy S.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: Business Leader or Manager
Submitted Jul 2022
Klaviyo is a very helpful application.
Likeliness to Recommend
What differentiates Klaviyo from other similar products?
Multiple customizations and everything underneath one platform. I previously had to rent an agency that was doing cart abandonment browse abandonment emails, build spinwheel and timer campaigns, and so on now I can do everything from Klaviyo itself by adding the various apps. It’s super simple and convenient. All you wish to try and do is perceive the flows and accordingly build it happen!
What is your favorite aspect of this product?
Klaviyo has glorious integration with Shopify, arguably the best within the industry. I represent an agency, we’ve partnered with Klaviyo to supply this solution to our purchasers and we couldn’t ask for additional in terms of the solution and the journey they provide to merchants and our internal team. The platform can be as complicated or as simple as merchant needs dictate, which is nice as we work with brands through numerous stages of growth. Having the data that the solution is scalable as they grow provides merchants peace of mind.
What do you dislike most about this product?
I feel that Klaviyo could be an ‘intimidating’ selection for those merchants that have notably basic needs for emails. If you’re sometimes sending campaigns and aren’t fascinated by automation, building profiles, and making the information work – it’s unlikely you’ll see worth from this product.
What recommendations would you give to someone considering this product?
Klaviyo is one of the simplest DIY tools for taking care of your email marketing. As mentioned – most stuff you need for emails – cart recovery browse recovery welcome emails newsletters, and so on all are being lined here. All you wish to do is about them up, make the ‘flows’ correct, then it’ll do the rest. It’s reasonable even if you’re a little business, and it’s a reputed secured software. Select it!
Pros
- Continually Improving Product
- Reliable
- Trustworthy
- Unique Features
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