Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management Enterprise

Composite Score
8.3 /10
CX Score
8.3 /10
Category
Hootsuite Social Media Management Enterprise
8.3 /10

What is Hootsuite Social Media Management Enterprise?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management Enterprise won the following awards in the Social Media Monitoring category

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Hootsuite Social Media Management Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management Enterprise.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

1
Since last award

89 Plan to Renew

2
Since last award

85 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management Enterprise?

8% Negative
2% Neutral
90% Positive

Pros

  • Efficient Service
  • Respectful
  • Acts with Integrity
  • Saves Time

Feature Ratings

Average 87

Social Media Channel Integration Inbound

90

Competitor Tracking

89

Collaboration

89

Dashboards and Reporting

89

Visual Analytics

88

Publishing

88

Audience Segmentation

86

Influencer Identification

84

Sentiment Analysis

82

Vendor Capability Ratings

Average 86

Ease of Implementation

90

Business Value Created

88

Ease of IT Administration

86

Quality of Features

86

Breadth of Features

86

Availability and Quality of Training

86

Ease of Customization

85

Usability and Intuitiveness

85

Ease of Data Integration

84

Vendor Support

84

Product Strategy and Rate of Improvement

83

Hootsuite Social Media Management Enterprise Reviews

Raidelyn P.

  • Role: Sales Marketing
  • Industry: Gaming and Hospitality
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2022

"Best-in-class platform for managing social media!

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite has many tools and is easy to use.

What is your favorite aspect of this product?

Hootsuite pro is a lifesaver for every marketer. Use their content-creation tools to share all of your key material on social media (particularly on Facebook, Instagram, and Twitter). Using the calendar view, it is simple to plan and schedule postings. Only 5 posts are allowed in the free edition, therefore becoming pro is a good idea. We also like the flexibility to republish material across several platforms.

What do you dislike most about this product?

There are times when the additional cost of going professional is worth it, but it's difficult to justify if you're a little company. We don't have any tools that we don't like, regardless of their price.

What recommendations would you give to someone considering this product?

It's one of the more affordable scheduling tools, but it's well worth the savings in time it provides. Twitter and Facebook both provide free scheduling options, but they're two separate platforms (and Facebook Business is a nightmare to try and post content on these days). Instagram has also been included as a scheduling option in the previous couple years.

Pros

  • Helps Innovate
  • Reliable
  • Efficient Service
  • Effective Service

Carlos B.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

Administration and management of social networks

Likeliness to Recommend

7 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

It is a little more expensive than other similar tools, I would like it to be adapted to smaller companies, and could be more accessible, since its use is really representative for our labor management and commercial impulse.

What is your favorite aspect of this product?

The use of Hootsuite has been very useful for us to converge all our work in one place, it makes it much easier for us to be able to visualize the interactions of our social networks on a single platform and manage time and publications correctly, all always in a efficient. We manage Facebook and Instragram, interact with our clients, promote our brand, generate traffic and build trust thanks to better marketing management. It has a comfortable and active interface, easy to use. In addition to this, it offers training for learning on a scale, which helps us to improve our work and make our day-to-day management much easier.

What do you dislike most about this product?

It has happened to me a few times that Hootsuite throws errors when we try to upload scheduled posts, which is quite tedious and requires me to manually enter my Instagram or Facebook and do it myself, which ends up being a bit more of the same and ends losing its purpose.

What recommendations would you give to someone considering this product?

Achieve great measures of management of social networks, marketing and interaction with clients, in addition to achieving a comfortable and integrated work. I recommend Hootsuite so that you enter a different level and can achieve a much broader interaction with each of your clients.

Pros

  • Continually Improving Product
  • Trustworthy
  • Respectful
  • Fair

Poulomi R.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

"Great social media platform"

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

the program is very easy to use than other programs.

What is your favorite aspect of this product?

For managing many social media accounts, Hootsuite is a fantastic choice. It provides access to a wide range of popular social networking sites. Everything has a newness to it.

What do you dislike most about this product?

It may become a bit confusing at times. Any program that has to be trained will always have issues. Rather than building a whole new social media platform, the idea should be to replicate existing ones.

What recommendations would you give to someone considering this product?

This is a must-have if you plan on using social media scheduling. It may get boring to utilize on a regular basis if you do so often.

Pros

  • Helps Innovate
  • Unique Features
  • Efficient Service
  • Effective Service

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