Lead Management
Top Act-On Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Act-On is a software-as-a-service, cloud-based marketing automation solution. Its platform is purpose-built to give small and medium-sized marketing teams all the value of marketing automation - without the complexity big enterprise systems impose. Act-On’s marketing automation is designed to increase customer engagement, convert more leads, and support you in delivering exceptional value at every stage of the customer journey.

7.9

Composite
Score

+95

Emotional
Footprint

19

Reviews

Best Alternatives and Competitors to Act-On

Compare how Act-On stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

Pipedrive

Pipedrive

9.0

Composite
Score

+95

Emotional
Footprint

129

Reviews

Reviews Say

Compared to Act-On, Pipedrive is:

More Reliable

More Caring

More Inspiring

Less Innovative

Harder to Customize

Harder to Use

HubSpot

HubSpot Sales Hub

8.9

Composite
Score

+91

Emotional
Footprint

194

Reviews

Reviews Say

Compared to Act-On, HubSpot Sales Hub is:

More Reliable

Better at Support

Less Innovative

Harder to Customize

Less Transparent

Less Respectful

Salesforce.com Inc

Agentforce Sales

8.9

Composite
Score

+91

Emotional
Footprint

239

Reviews

Reviews Say

Compared to Act-On, Agentforce Sales is:

More Reliable

Harder to Customize

Harder to Use

Less Respectful

Less Inspiring

Less Transparent

monday.com

monday.com

8.8

Composite
Score

+92

Emotional
Footprint

96

Reviews

Reviews Say

Compared to Act-On, monday.com is:

More Reliable

Harder to Customize

Worse at Training

Harder to Use

Less Respectful

Worse at Support

Zoho Corporation

Zoho CRM

8.8

Composite
Score

+90

Emotional
Footprint

168

Reviews

Reviews Say

Compared to Act-On, Zoho CRM is:

More Reliable

Less Innovative

Less Respectful

Harder to Use

Harder to Customize

Worse at Training

Adobe Systems

Adobe Marketo Engage

8.2

Composite
Score

+93

Emotional
Footprint

30

Reviews

Reviews Say

Compared to Act-On, Adobe Marketo Engage is:

More Reliable

More Inspiring

Harder to Use

Harder to Customize

Worse at Training

Less Innovative

Zendesk

Zendesk Sell

8.2

Composite
Score

+100

Emotional
Footprint

21

Reviews

Reviews Say

Compared to Act-On, Zendesk Sell is:

More Reliable

More Inspiring

More Efficient

Better at Support

More Transparent

Easier to Implement

Copper

Copper

8.2

Composite
Score

+91

Emotional
Footprint

37

Reviews

Reviews Say

Compared to Act-On, Copper is:

Better at Integrating

Easier to Implement

More Reliable

Less Innovative

Harder to Customize

Less Efficient

Microsoft Corporation

Microsoft Dynamics 365 Sales Enterprise

8.1

Composite
Score

+91

Emotional
Footprint

43

Reviews

Reviews Say

Compared to Act-On, Microsoft Dynamics 365 Sales Enterprise is:

More Reliable

Less Respectful

Harder to Use

Harder to Customize

Worse at Training

Worse at Integrating

Keap

Keap

8.1

Composite
Score

+91

Emotional
Footprint

28

Reviews

Reviews Say

Compared to Act-On, Keap is:

More Reliable

More Caring

Better at Support

Less Efficient

Harder to Customize

Harder to Implement

Salesforce.com Inc

Salesforce Sales Cloud Professional

8.1

Composite
Score

+91

Emotional
Footprint

23

Reviews

Reviews Say

Compared to Act-On, Salesforce Sales Cloud Professional is:

More Reliable

More Inspiring

Harder to Use

Less Efficient

Harder to Customize

Worse at Training

Creatio

Creatio Sales

8.0

Composite
Score

+97

Emotional
Footprint

19

Reviews

Reviews Say

Compared to Act-On, Creatio Sales is:

More Reliable

More Inspiring

More Efficient

Better at Support

Better at Training

Harder to Use

Salesforce.com Inc

Salesforce Marketing Cloud Account Engagement

8.0

Composite
Score

+89

Emotional
Footprint

45

Reviews

Reviews Say

Compared to Act-On, Salesforce Marketing Cloud Account Engagement is:

More Reliable

Less Innovative

Less Inspiring

Harder to Customize

Harder to Use

Less Respectful

Freshworks Inc.

Freshsales

7.9

Composite
Score

+97

Emotional
Footprint

23

Reviews

Reviews Say

Compared to Act-On, Freshsales is:

More Reliable

Easier to Implement

More Inspiring

Harder to Use

Harder to Customize

Worse at Training

LeanData

LeanData

7.8

Composite
Score

+91

Emotional
Footprint

29

Reviews

Reviews Say

Compared to Act-On, LeanData is:

More Reliable

Better at Support

More Caring

Harder to Use

Less Transparent

Harder to Implement

Microsoft Corporation

Microsoft Dynamics 365 Sales Professional

7.6

Composite
Score

+91

Emotional
Footprint

17

Reviews

Reviews Say

Compared to Act-On, Microsoft Dynamics 365 Sales Professional is:

More Reliable

Worse at Support

Less Innovative

Worse at Training

Harder to Use

Harder to Implement

LeadSquared Inc

LeadSquared

7.4

Composite
Score

+88

Emotional
Footprint

33

Reviews

Reviews Say

Compared to Act-On, LeadSquared is:

More Reliable

Less Innovative

Harder to Customize

Less Transparent

Harder to Use

Worse at Training

CloudTask

CloudTask

7.2

Composite
Score

+80

Emotional
Footprint

19

Reviews

Reviews Say

Compared to Act-On, CloudTask is:

Less Efficient

Less Transparent

Less Caring

Harder to Customize

Less Innovative

Less Respectful

Most Popular Act-On Comparisons