Lead Management
Top Act-On Alternatives and Competitors

Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.

Act-On is a software-as-a-service, cloud-based marketing automation solution. Its platform is purpose-built to give small and medium-sized marketing teams all the value of marketing automation - without the complexity big enterprise systems impose. Act-On’s marketing automation is designed to increase customer engagement, convert more leads, and support you in delivering exceptional value at every stage of the customer journey.

7.9

Composite
Score

+92

Emotional
Footprint

12

Reviews

Best Alternatives and Competitors to Act-On

Compare how Act-On stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.

Pipedrive

Pipedrive

8.9

Composite
Score

+94

Emotional
Footprint

102

Reviews

Reviews Say

Compared to Act-On, Pipedrive is:

More Reliable

More Caring

More Inspiring

Better at Integrating

Easier to Customize

Less Innovative

HubSpot

HubSpot Sales Hub

8.9

Composite
Score

+92

Emotional
Footprint

116

Reviews

Reviews Say

Compared to Act-On, HubSpot Sales Hub is:

More Reliable

More Inspiring

More Caring

Less Efficient

Less Respectful

Less Innovative

Zoho

Zoho CRM

8.8

Composite
Score

+89

Emotional
Footprint

106

Reviews

Reviews Say

Compared to Act-On, Zoho CRM is:

More Reliable

More Caring

Easier to Customize

Less Respectful

Less Efficient

Less Innovative

Salesforce.com Inc

Salesforce Sales Cloud Enterprise

8.8

Composite
Score

+88

Emotional
Footprint

161

Reviews

Reviews Say

Compared to Act-On, Salesforce Sales Cloud Enterprise is:

More Reliable

Less Efficient

Less Innovative

Less Respectful

Worse at Support

Less Transparent

monday.com

monday.com

8.7

Composite
Score

+90

Emotional
Footprint

69

Reviews

Reviews Say

Compared to Act-On, monday.com is:

More Reliable

More Transparent

More Inspiring

Less Efficient

Less Innovative

Less Respectful

Adobe Systems

Adobe Marketo Engage

8.2

Composite
Score

+89

Emotional
Footprint

18

Reviews

Reviews Say

Compared to Act-On, Adobe Marketo Engage is:

More Reliable

Easier to Customize

Better at Integrating

Less Efficient

Less Innovative

Harder to Use

Salesforce.com Inc

Salesforce Sales Cloud Professional

8.2

Composite
Score

+93

Emotional
Footprint

10

Reviews

Reviews Say

Compared to Act-On, Salesforce Sales Cloud Professional is:

More Reliable

Better at Integrating

More Inspiring

More Transparent

Easier to Implement

Less Efficient

CloudTask

CloudTask

8.1

Composite
Score

+96

Emotional
Footprint

14

Reviews

Reviews Say

Compared to Act-On, CloudTask is:

More Reliable

More Inspiring

Better at Training

Better at Integrating

Less Innovative

Less Respectful

Zendesk

Zendesk Sell

8.1

Composite
Score

+100

Emotional
Footprint

12

Reviews

Reviews Say

Compared to Act-On, Zendesk Sell is:

More Reliable

More Inspiring

More Transparent

Easier to Customize

More Caring

Easier to Implement

Microsoft Corporation

Microsoft Dynamics 365 Sales Enterprise

8.0

Composite
Score

+89

Emotional
Footprint

28

Reviews

Reviews Say

Compared to Act-On, Microsoft Dynamics 365 Sales Enterprise is:

More Reliable

More Inspiring

Better at Integrating

Less Innovative

Less Efficient

Harder to Use

Creatio

Creatio Sales

8.0

Composite
Score

+93

Emotional
Footprint

12

Reviews

Reviews Say

Compared to Act-On, Creatio Sales is:

More Reliable

More Inspiring

Better at Training

More Caring

Less Transparent

Harder to Use

Keap

Keap

8.0

Composite
Score

+96

Emotional
Footprint

18

Reviews

Reviews Say

Compared to Act-On, Keap is:

More Reliable

More Inspiring

More Caring

Better at Integrating

Better at Support

Less Respectful

LeanData

LeanData

8.0

Composite
Score

+90

Emotional
Footprint

22

Reviews

Reviews Say

Compared to Act-On, LeanData is:

More Reliable

More Caring

Better at Integrating

Easier to Customize

Better at Support

Less Efficient

Freshworks

Freshsales

8.0

Composite
Score

+93

Emotional
Footprint

17

Reviews

Reviews Say

Compared to Act-On, Freshsales is:

More Reliable

More Inspiring

Easier to Implement

Less Innovative

Less Respectful

Less Efficient

Salesforce.com Inc

Salesforce Pardot

7.9

Composite
Score

+87

Emotional
Footprint

37

Reviews

Reviews Say

Compared to Act-On, Salesforce Pardot is:

More Reliable

More Caring

Less Innovative

Less Efficient

Harder to Implement

Less Respectful

Copper

Copper

7.9

Composite
Score

+90

Emotional
Footprint

20

Reviews

Reviews Say

Compared to Act-On, Copper is:

More Reliable

More Inspiring

Better at Integrating

More Caring

Less Innovative

Worse at Support

LeadSquared Inc

LeadSquared

7.5

Composite
Score

+88

Emotional
Footprint

25

Reviews

Reviews Say

Compared to Act-On, LeadSquared is:

More Reliable

More Inspiring

Less Innovative

Worse at Training

Harder to Implement

Harder to Customize

Apptivo Inc

Apptivo CRM

6.6

Composite
Score

+72

Emotional
Footprint

11

Reviews

Reviews Say

Compared to Act-On, Apptivo CRM is:

Harder to Use

Less Innovative

Less Efficient

Less Respectful

Harder to Implement

Worse at Training

Most Popular Act-On Comparisons