What is Zoho Social?
Zoho Social is a complete social media management tool for growing businesses & agencies. It helps you schedule posts, monitor mentions, create unlimited reports, and more. Zoho Social is from Zoho.com—a suite of 40+ products trusted by 30+ Mn users.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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88 Likeliness to Recommend
98 Plan to Renew
1
Since last award
88 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho Social?
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Friendly Negotiation
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Media Channel Integration Outbound
Campaign Execution
Social Moderation and Workflow Management
Social Post Archival
Social Response Management
Dashboards and Visualization
Sentiment Analysis
Trend Analysis
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Ease of Customization
Usability and Intuitiveness
Ease of Data Integration
Business Value Created
Breadth of Features
Ease of IT Administration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
Also Featured in...
Zoho Social Reviews
Cindy M.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
"Zoho Social is my favorite product,"
Likeliness to Recommend
What differentiates Zoho Social from other similar products?
You may control many brands or artists' social media presence by creating unique brand profiles. That's how I've been able to automate mundane tasks like scheduling social media posts. It's also a great way to maintain connections and comments without having to visit each individual profile.
What is your favorite aspect of this product?
Zoho Social provides a wealth of options for ensuring that the company's social media channels are always current and facilitating seamless, instantaneous communication with the audience. I appreciate the ability to track all of our published content as it is released across all of our platforms, and the ability to generate custom reports using this tool. The device is well-designed in that it is simple and straightforward to operate. It also boasts excellent customer service and works nicely with the rest of Zoho's offerings.
What do you dislike most about this product?
The application's "Monitor" tab lacks robust capabilities for keeping tabs on data that might be useful to a company's brand. The updates appear in a columnar format. There is a restriction on how many more choices we may add to the column. The parameter we would want to track cannot be found through a search.
What recommendations would you give to someone considering this product?
My social media marketing and campaign development have been greatly aided by Zoho Social. I had the same problem getting engagement on my social media postings until I learned how to better target my audience and determine which platforms were most suited for the various types of material I was sharing. From that point on, I could track the source of my sales, which allowed me to fine-tune my pricing and ultimately boost my income.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Dennis M.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jan 2023
Analyzing Zoho CRM for Small Businesses.
Likeliness to Recommend
What differentiates Zoho Social from other similar products?
My time spent with ZOHO CRM as a whole has been extensive, but I'm happy to have stuck with the service for our sales teams in the end.
What is your favorite aspect of this product?
For me, as a self-employed person working in sales, having a reliable and effective mobile app experience is therefore essential. Many CRMs fall short in this regard, as their mobile apps offer so little functionality that they hardly serve any purpose outside of providing access to the desktop version. In contrast, Zoho has done a great job of preserving a substantial subset of the app's original functionality, which played a significant role in my decision to use it.
What do you dislike most about this product?
In order to get the most out of the CRM, some time and effort will need to be invested up front, but this is offset by the app's high degree of customizability.
What recommendations would you give to someone considering this product?
It was immediately helpful with the default settings. Since it's simple to pick up, it's been widely adopted. Fields and formulas can be modified to meet specific requirements with a minimum of fuss. User-defined views and filters are also easily defined and "remembered" for use at subsequent logins.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Edwin R.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2023
A must-have tool for social media management
Likeliness to Recommend
What differentiates Zoho Social from other similar products?
Zoho Social is fully integrated with the Zoho suite, allowing for easy integration with other Zoho tools such as CRM, Campaigns, and Analytics. It can also measure and analyse social media performance, making it easy to make decisions and improve social media strategy.
What is your favorite aspect of this product?
Zoho Social is that it offers a wide variety of digital marketing tools, such as competitor analysis, post scheduling and rich content. These advanced tools make Zoho Social an excellent choice for those who need to improve their marketing strategy.
What do you dislike most about this product?
A negative aspect of Zoho Social could be the limitation in terms of integration with other non Zoho tools, as some integrations are limited and not available for all third party tools.
What recommendations would you give to someone considering this product?
Zoho Social is also easy to use, meaning users can start using it quickly without a learning curve and offers a wide variety of digital marketing tools.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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