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What is Zoho Analytics?
Zoho Analytics is a self-service BI and data analytics software that lets you analyze your data, create stunning data visualizations, and discover hidden insights in minutes. Zoho Analytics is an Online Reporting and Business Intelligence service, and can be used as an online database. The features offered by Zoho Analytics specialize on providing an in-depth - powerful and flexible reporting capabilities. It contains an in-built analytical database grid, which is optimized for reporting and querying more than just serving as a real-time online transactional database.
Company Details
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Zoho Analytics Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Zoho Analytics.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
1
Since last award
94 Plan to Renew
78 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 83%
- Negotiation and Contract:
- 77%
- Conflict Resolution:
- 85%
- Strategy & Innovation:
- 77%
- Service Experience:
- 80%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+81 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho Analytics?
Pros
- Enables Productivity
- Respectful
- Performance Enhancing
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Data Exploration and Visualization
Dashboard
Operational Reporting Capabilities
BI Security
BI Platform Administration
Data Connectors and Data Mashup
Self Service and Ad Hoc Capabilities
Intelligent Alerts and Notifications
Mobile
Vendor Capability Ratings
Business Value Created
Ease of Data Integration
Ease of Implementation
Quality of Features
Ease of IT Administration
Breadth of Features
Usability and Intuitiveness
Ease of Customization
Vendor Support
Availability and Quality of Training
Product Strategy and Rate of Improvement
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Zoho Analytics Reviews

Pruthviraj K.
- Role: Consultant
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2025
Fantastic product
Likeliness to Recommend
What differentiates Zoho Analytics from other similar products?
Zoho Analytics stands out with its affordable pricing, strong AI-powered insights (Zia AI), and seamless integration with Zoho apps. It offers self-service BI, automated data blending, and easy-to-use dashboards, making it great for small to mid-sized businesses. Its cloud-first approach and flexible deployment options further differentiate it from competitors.
What is your favorite aspect of this product?
My favorite aspect of Zoho Analytics is its AI-powered insights (Zia AI), which make data analysis faster and more intuitive. Plus, its affordable pricing and seamless integration with Zoho apps make it a great choice for small to mid-sized businesses.
What do you dislike most about this product?
What I dislike most about Zoho Analytics is its limited customization options for advanced users and less polished visualizations compared to competitors. It can also be slow with large datasets and has a steeper learning curve for those new to BI tools.
What recommendations would you give to someone considering this product?
I recommend starting with the free trial to test the features. If using Zoho apps, take advantage of seamless integration. Be prepared for a learning curve, especially with advanced features. For small to mid-sized businesses, Zoho Analytics offers great value but consider data volume and customization needs before committing.
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Caring
Cons
- Slower Product Innovation
- Less Inspiring
Please tell us why you think this review should be flagged.
Gregory T.
- Role: Consultant
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Dec 2024
Beyond the Spreadsheet Horizon.
Likeliness to Recommend
What differentiates Zoho Analytics from other similar products?
Zoho Analytics has been a hidden gem for our IT organization, especially when it comes to dissecting data and presenting insights in ways that make sense to both tech-savvy teammates and less technical stakeholders. It's a platform that turns chaos into clarity, effortlessly connecting disparate data sources and weaving them into actionable dashboards. For
What is your favorite aspect of this product?
The standout feature for me has been its AI-powered Zia Insights. It feels like having a data analyst on demand. Instead of manually sifting through graphs, Zia highlights trends and anomalies automatically, explaining what’s happening in plain language. Pair this with its robust customization options—be it SQL-based querying or creating complex data blending—and you have a tool that caters to both the beginner and the expert.
What do you dislike most about this product?
The user interface, while feature-rich, can feel a bit overwhelming at times, especially for new users
What recommendations would you give to someone considering this product?
Zoho Analytics has gone beyond just being a reporting tool. It’s a decision-making engine. We’ve used it for everything from capacity planning for our server infrastructure to monitoring SLAs for critical vendor agreements. The ability to schedule reports and share live dashboards with stakeholders has streamlined our communication, saving hours of meeting time each month.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Please tell us why you think this review should be flagged.

OLUWATOBI A.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2024
Great BI features.
Likeliness to Recommend
What differentiates Zoho Analytics from other similar products?
Integration with other Zoho tools like Zoho books.
What is your favorite aspect of this product?
Integration with other Zoho tools like Zoho books.
What do you dislike most about this product?
Limited integration with other tools
What recommendations would you give to someone considering this product?
Use this if your team currently uses Zoho Products
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service
Please tell us why you think this review should be flagged.
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