What is Mixpanel?
Mixpanel's event-based tracking solution gives product teams the ability to gain insights into how to best acquire, convert, and retain their users across web and mobile platforms. Powerful, flexible, and easy-to-use, Mixpanel enables teams to learn from their user data and innovate rapidly in creating winning products.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceMixpanel Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mixpanel.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
91 Plan to Renew
84 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mixpanel?
Pros
- Performance Enhancing
- Enables Productivity
- Saves Time
- Effective Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Analytics and Reporting
Device and Browser Analytics
Data Integrity
Conversion Analysis
Audience Segmentation
Data Analysis and Survey Function
Data Warehousing
API Framework
Marketing Analytics
Data Management
Mobile Functionality
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Business Value Created
Product Strategy and Rate of Improvement
Breadth of Features
Usability and Intuitiveness
Ease of Data Integration
Vendor Support
Availability and Quality of Training
Ease of Customization
Ease of IT Administration
Also Featured in...
Mixpanel Reviews
Adal M.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2022
"Effective Time Analysis"
Likeliness to Recommend
What differentiates Mixpanel from other similar products?
Through data, it enables us to make judgments quickly, measure what matters, and produce superior products. Excellent reports detailing a comprehensive study of our business funnel using diagrams, dashboards, and graphs. It offers features that allow us to divide our consumer base, prioritize their recommendations, and store all that data.
What is your favorite aspect of this product?
It provides a richer and more detailed view of our user journeys and their behavior. It allows us to assess user retention and retention by analyzing how often and how many users return over time. Event-based tracking. Report generation. Quick and easy data export. Excellent canonical pre-registration identification to the user.
What do you dislike most about this product?
Steep learning curve to get familiar with the functions and the navigation process. I would like it to be a little more accessible, the costs are a bit high.
What recommendations would you give to someone considering this product?
Mixpanel is a versatile platform that integrates features to connect all work teams and get the best out of them in terms of productivity and results. In addition, it will improve the flow of information and the interaction between all the personnel of your company; it will unify and help promote collaboration between the different areas of work. Without a doubt, I highly recommend this software.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Adika S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Aug 2022
A better user experience with alternatives.
Likeliness to Recommend
What differentiates Mixpanel from other similar products?
Our conversion funnel can be thoroughly analyzed using reports with charts, dashboards, and graphs. With very good capabilities to categorize our potential customers and accurately predict their behavior and actions. It speeds up consumer segmentation while prioritizing their recommendations, likes, and saving all that data crucial to our ability to do our jobs. By monitoring team interactions and engagement, Mixpanel streamlines analysis of visitor behavior.
What is your favorite aspect of this product?
I like Mixpanel, for the analysis of our data, it improves communication and teamwork between departments. I can set up our calendar, prioritize our tasks, see what needs to be done right away, and change the calendar as needed. To keep in touch, the chat feature improves interactions between co-workers and it is useful to share work plans and other information with third parties.
What do you dislike most about this product?
Mixpanel Data Analytics performance may vary from time to time depending on the amount of data you are tracking and its size. Mixpanel Data Analytics is a difficult tool for beginners to understand.
What recommendations would you give to someone considering this product?
I recommend using Mixpanel Data Analytics to track customer journeys and gain insights into audience behavior. Customers can become leads, create custom reports and funnels. Enables workflow automation through a single platform and visualization of core user flows.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Susang R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Great product to get product insights
Likeliness to Recommend
What differentiates Mixpanel from other similar products?
Mixpanel's User Interface is quite good and its website is well established. It is very easy to get the required information from Mixpanel
What is your favorite aspect of this product?
The knowledge base documents are very vast and informative. Also, the support team is very much helpful
What do you dislike most about this product?
The feature set could improve but apart from that, I do not have any dislike
What recommendations would you give to someone considering this product?
Very good tool to analyse your product's analytics and performance
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Efficient Service
Please tell us why you think this review should be flagged.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2024 SoftwareReviews.com. All rights reserved.