Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

Composite Score
8.8 /10
CX Score
8.9 /10
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Claim Software
Category
Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

Company Details

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Marketing Analytics

84

Mobile Marketing Management

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Social Media Marketing Management

80

Opportunity Pipeline Tracking

80

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of IT Administration

82

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

79

Mailchimp Reviews

Emma B.

  • Role: Sales Marketing
  • Industry: Electronics
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2021

A must-have tool for sending out email newsletters

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

Without a budget, you establish a new business for free and respond to high-quality demand. I was able to quickly understand consumer problems and interests and implement a short action cycle.

What is your favorite aspect of this product?

The large range of things that may be done for free, as well as the great level of personalization, are, in my opinion, the strong aspects. Because HTML email production is intended with a great degree of flexibility in mind, I'm curious if it can deliver information with the user interface that you wish to display. It is not only simple to use as email delivery software, but it can also be used to develop LP pages that can be visited by email, increasing its value. Regardless of the fact that it is a template, I am thankful for the opportunity to make beautiful things.

What do you dislike most about this product?

It may be used intuitively; there is no specific navigation on how to use it, thus it is understood via practice.

What recommendations would you give to someone considering this product?

the number of home lists that exist. I believe it is straightforward to find work in a firm that does not employ MA but desires to improve internal sales.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Crisanne G.

  • Role: Sales Marketing
  • Industry: Not for Profit
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2021

Easy to use

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

You can create landing pages for subscribers to view.

What is your favorite aspect of this product?

It has a/b testing and you can create landing pages for your mailing lists.

What do you dislike most about this product?

It takes a long time to get the hang of using it.

What recommendations would you give to someone considering this product?

Definitely watch some youtube videos before starting.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

Rebekah L.

  • Role: Operations
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2021

Easy, simple and stress free!

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

Easy to learn and use and has tons of features!

What is your favorite aspect of this product?

I don't have to worry about customers getting emails if they have unsubscribed even if they get re-added.

What do you dislike most about this product?

Pricing is pretty high but nothing other than that!

What recommendations would you give to someone considering this product?

If you need to up your game with templates and images and make sure that your customers are getting the emails needed, then this is a must-have!

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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