In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
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88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Mobile Marketing Management
Marketing Analytics
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Opportunity Pipeline Tracking
Social Media Marketing Management
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Usability and Intuitiveness
Quality of Features
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Kyle T.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Aug 2021
Solid beginner email marketing tool
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It is the most cost effective email marketing tool on the market
What is your favorite aspect of this product?
It is easy to create and segment audiences.
What do you dislike most about this product?
Customizing the templates is harder than it should be.
What recommendations would you give to someone considering this product?
Good tool to get started into email marketing
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Efficient Service
Please tell us why you think this review should be flagged.
Camilo P.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Aug 2021
Automated Marketing with MailChimp
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
We tried to use Emfluence Marketing Platform, but the latter lacked many tools to be complete. Above all a knowledge base, the MailChimp on the other hand is quite complete, in addition to Emfluence Marketing Platform, MailChimp has forums frequently asked questions, which will help new users.
What is your favorite aspect of this product?
It is then about the use of a tool that helps to generate excellent results for all types of companies (large and small). And it even allows you to optimize time, efficiently managing each of the steps within the funnel in a personalized and fast way. The potential of marketing automation is that once this "machine" is set up, no human intervention is required during the conversion process. All emails, notifications and actions are executed automatically with the automation software.
What do you dislike most about this product?
Not listening to your client: even if the system suggests certain strategies or gives some answers to your consumers, you should take the time to read them, listen to them and be attentive to what they ask of you, so that in this way you can attend to their needs and do not walk away of you.
What recommendations would you give to someone considering this product?
Automation isn't about selling more, it's about attracting more leads and doing more personalized marketing. The use of marketing automation makes processes that would otherwise have been done manually much more efficient and time-controlled, as well as being able to carry out some cascading processes that would be impossible to do manually.
Pros
- Reliable
- Performance Enhancing
- Unique Features
- Effective Service
Please tell us why you think this review should be flagged.
Emma B.
- Role: Sales Marketing
- Industry: Electronics
- Involvement: IT Leader or Manager
Submitted Aug 2021
A must-have tool for sending out email newsletters
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Without a budget, you establish a new business for free and respond to high-quality demand. I was able to quickly understand consumer problems and interests and implement a short action cycle.
What is your favorite aspect of this product?
The large range of things that may be done for free, as well as the great level of personalization, are, in my opinion, the strong aspects. Because HTML email production is intended with a great degree of flexibility in mind, I'm curious if it can deliver information with the user interface that you wish to display. It is not only simple to use as email delivery software, but it can also be used to develop LP pages that can be visited by email, increasing its value. Regardless of the fact that it is a template, I am thankful for the opportunity to make beautiful things.
What do you dislike most about this product?
It may be used intuitively; there is no specific navigation on how to use it, thus it is understood via practice.
What recommendations would you give to someone considering this product?
the number of home lists that exist. I believe it is straightforward to find work in a firm that does not employ MA but desires to improve internal sales.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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