Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

Composite Score
8.8 /10
CX Score
8.9 /10
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Category
Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

Company Details

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Marketing Analytics

84

Mobile Marketing Management

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Social Media Marketing Management

80

Opportunity Pipeline Tracking

80

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of IT Administration

82

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

79

Mailchimp Reviews

Sulaiman D.

  • Role: C-Level
  • Industry: Not for Profit
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jun 2024

Mailchimp makes email marketing easier

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

With the use of tags in the tool, you can easily send personalized email marketings to subscribers that increase open rates and the tool delivers emails faster compared to other tools that I have evaluated in the past like Brevo formally sendinblue

What is your favorite aspect of this product?

I Like the social media integration with this tool which makes it easy for me to integrate FACEBOOK, TWITTER, INSTAGRAM AND LINKEDIN in this tool to auto post and schedule social media posts through this tool at the same price of the email marketing plan, I like the user interface as well, is clean and easy to get adapted to

What do you dislike most about this product?

You need to maintain a high email marketing knowledge to avoid suspension even when you are not aware of which policy you have violated. Using their API into your own app costs a lot of money and needs a lot of experitize

What recommendations would you give to someone considering this product?

If you need to leverage professional email marketing at a fair cost, then I would recommend this tool because it is fairly priced and yet with good looking templates

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Jason G.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2024

its a Fantastic website to use have been using it

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

its cost effective at times and has ton of features . Mainly it manages a large amount of data and sends emails immediately

What is your favorite aspect of this product?

A/B testing in emails as we can test it and have a good funnel

What do you dislike most about this product?

Cost can be reduced

What recommendations would you give to someone considering this product?

Consider start to use mailchimp when you have minimum 5000 mails to be cost effective

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Akshit G.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2024

Great Product, Best in Email Marketing!

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

It is one of the easiest and oldest email marketing tools with easiest implementation and end use

What is your favorite aspect of this product?

The favorite aspect is so many new and customisable templates which satisfy all the requirements

What do you dislike most about this product?

Sometimes I feel the pricing is little higher than competitors

What recommendations would you give to someone considering this product?

It is a first choice for Email Marketers so one should try before considering others

Pros

  • Trustworthy
  • Caring
  • Saves Time
  • Respectful

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