In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mailchimp.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Analytics
Mobile Marketing Management
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Social Media Marketing Management
Opportunity Pipeline Tracking
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Sushant V.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jan 2022
Mailchimp- your go to solution for email marketing
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp is a one stop solution for your email marketing needs. The contact databases lists can be easily seperate and managed and they have a nice collection of templates.
What is your favorite aspect of this product?
The support is pretty good. The team is quite knowledgeable and most of time you get answers to questions in minimal time.
What do you dislike most about this product?
The user interface is cluttered. It's difficult to find basic things like the admin panel. A new user can easily get lost.
What recommendations would you give to someone considering this product?
Go for it. Its difficult for any other tool to provide the same range of features that Mailchimp provides, specially if you are into email marketing.
Pros
- Helps Innovate
- Performance Enhancing
- Trustworthy
- Efficient Service
Please tell us why you think this review should be flagged.
Douglas M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2022
A really useful tool!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Great emailing tool for people of all industries and business sizes. It has many features being added all the time and its very cheap!
What is your favorite aspect of this product?
Its cost esffective
What do you dislike most about this product?
It' cost effective
What recommendations would you give to someone considering this product?
Get to understand all the features properly.
Pros
- Respectful
- Efficient Service
- Caring
Cons
- Less Effective Service
- Wastes Time
Please tell us why you think this review should be flagged.
Erin Q.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2021
Fantastic product for a small business!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It is fairly simple to use, implement and integrate with CRM software. The cost is reasonable for a small business.
What is your favorite aspect of this product?
The ease of using it, being able to segment customers and the compliance automation.
What do you dislike most about this product?
The only thing I think could be improved upon is the email templates. Some can be a little difficult to navigate, and it would be nice if there was an undo button when you’re creating a template. It would also be nice to be able to have access to a wider variety of templates, but this is a good solution for the price.
What recommendations would you give to someone considering this product?
This is great marketing tool for small businesses because you are able to choose your plan level based on your number of contacts/number of emails you send each month. In our initial research, we found some of the competitors to be outside of our marketing budget. We really like that our Mailchimp plan has a monthly subscription fee.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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