Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

Composite Score
8.8 /10
CX Score
8.9 /10
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Category
Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

Company Details

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Marketing Analytics

84

Mobile Marketing Management

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Social Media Marketing Management

80

Opportunity Pipeline Tracking

80

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of IT Administration

82

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

79

Mailchimp Reviews

Bailey M.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2022

The best platform for email marketing.

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

The reports are standard. Very easy to use. It has rich features.

What is your favorite aspect of this product?

WYSIWYG editor. A/B testing. We are able to send mass emails and see who has seen them. The scheduling feature is very useful for scheduling campaigns. A/B testing. Does targeting of audiences.

What do you dislike most about this product?

I have found nothing to dislike, the features and functionalities it has given us are all we needed.

What recommendations would you give to someone considering this product?

Mailchimp has helped us be able to market in a smart way and so we have been able to grow faster. I would highly recommend Mailchimp.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Apr 2022

great entry product thats easy to use and feature

Likeliness to Recommend

8 /10

Pros

  • Efficient Service
  • Effective Service
  • Caring
  • Saves Time

Jacqueline j.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: Initial Implementation
Validated Review
Verified Reviewer

Submitted Mar 2022

The survey isn’t well built. Kind of confusing

Likeliness to Recommend

6 /10

What differentiates Mailchimp from other similar products?

Not much.

What is your favorite aspect of this product?

It lacks a lot so N/A

What do you dislike most about this product?

It’s limiting

What recommendations would you give to someone considering this product?

Get something that includes more CRM feautures

Pros

  • Continually Improving Product
  • Trustworthy
  • Respectful
  • Helps Innovate

Cons

  • Less Inspiring
  • Less Generous
  • Commodity Features

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