Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

Composite Score
8.8 /10
CX Score
8.9 /10
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Claim Software
Category
Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

Company Details

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Marketing Analytics

84

Mobile Marketing Management

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Social Media Marketing Management

80

Opportunity Pipeline Tracking

80

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of IT Administration

82

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

79

Mailchimp Reviews

Mary B.

  • Role: Operations
  • Industry: Apparel
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2022

Fantastic product.

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

The platform itself is fantastic.

What is your favorite aspect of this product?

I love the automation of the whole entire tool.

What do you dislike most about this product?

Sometimes it can be so but that could be my Internet

What recommendations would you give to someone considering this product?

Teslas for your customers it’ll be a success.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Role: Industry Specific Role
  • Industry: Finance
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Jun 2022

manage your sales and campaigns with mailchimp.

Likeliness to Recommend

7 /10

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Effective Service

Alex W.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Jun 2022

Took company to another level

Likeliness to Recommend

8 /10

What differentiates Mailchimp from other similar products?

I love Mailchimp because of the customization - I haven't used any other email marketing software but will not use anything else because Mailchimp provides everything I need. I also love how easy it is to import and export contacts.

What is your favorite aspect of this product?

The analytics. I love checking to see how well an email campaign did and how to improve upon it to make the conversion rates better.

What do you dislike most about this product?

I wish there were more tutorials to show you how to maximize a campaign. I feel like I may be missing some great features.

What recommendations would you give to someone considering this product?

If you are thinking about getting an email marketing service, I would go with Mail Chimp. It's easy to use, has great analytics and the customization is the best.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Unique Features
  • Effective Service

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