In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mailchimp.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Analytics
Mobile Marketing Management
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Social Media Marketing Management
Opportunity Pipeline Tracking
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Olivia M.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
A super powerful tool for email marketing.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
One of the best application for email marketing in the market today is Mailchimp. It's an exceptional and excellent solution that enables us to market our products and services. I like how easy it is to implement and set up. Also, it allows us to create professional campaigns and send them instantly.
What is your favorite aspect of this product?
Mailchimp is a must use software for email marketing. It's simple and easy to install, set up and get started with. It allows us to engage with our customers and business partners regardless of where they are. Since we started using it, our business profit has increased dramatically over the last 2 years. It has a very responsive and helpful customer support team.
What do you dislike most about this product?
Since we started using Mailchimp, we have never recorded any challenges until today so nothing negative to highlight about it.
What recommendations would you give to someone considering this product?
I recommend.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
Davide A.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jul 2022
Polished software helping cater to our customers
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
It is an easy to use solution that seamlessly synchronizes data and enables us to segment our mailing list and classify prospects and current customers
What is your favorite aspect of this product?
The available templates makes it easy to create emails that look just like our brand that we have working so hard to build. And it's mobile-friendly, so they look great on any device
What do you dislike most about this product?
Email testing and preview should be fine-tuned to enable us test emails before they are sent out and correct any errors to avoid spam delivery
What recommendations would you give to someone considering this product?
This is a tool that will help you understand what your customers want and need from a product, personalize their messages and reach them at the right time which is the best way to earn their trust and loyalty
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Sally N.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jul 2022
Well-designed tool to quickly distribute content
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
I have utilized the Mailchimp's gallery of templates to experiment with new looks and make quick and easy edits to our emails. It is such a simple and painless process that quickly allows my team to get our best, most relevant content out to our subscribers
What is your favorite aspect of this product?
I use Mailchimp's A/B testing tool to try different options against one another. These tests enable me to create smart segments based on specific subscriber engagement trends
What do you dislike most about this product?
Few emails may still land to spam and this is because email testing had not been fully refined to fully test email content before the emails are sent out
What recommendations would you give to someone considering this product?
This is the easiest way to encourage your readers to click out of the email and through to your website. The marketing team can save time and stay perfectly on-brand
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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