In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mailchimp.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Analytics
Mobile Marketing Management
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Social Media Marketing Management
Opportunity Pipeline Tracking
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Alice D.
- Role: C-Level
- Industry: Energy
- Involvement: Business Leader or Manager
Submitted Jul 2022
Mailchimp the best email marketing platform
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp makes it simple to send out emails to your target group with a personalized touch. Within a campaign, I may also arrange for many emails to be delivered in a row. Email scheduling is a useful feature. In addition, I may use it to automate the delivery of welcome messages to new subscribers. It's a fantastic resource because of all these features.
What is your favorite aspect of this product?
When it comes to email marketing, campaign management, email list creation, etc., Mailchimp is often regarded as the top tool. It has been a boon to small businesses that don't have a large contact base, as it teaches them how to use email marketing effectively.
What do you dislike most about this product?
One thing that bothers me about MailChimp is that its given templates aren't very attractive. Second, it's not the easiest thing to join up for, and the UI might be confusing at first.
What recommendations would you give to someone considering this product?
For small businesses, this is a fantastic resource because email marketing is so effective.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Maxwell D.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
An outstanding tool for email marketing services.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Since we started using Mailchimp we have really been surprised by it's performance and that's why we renew our package each and every year. It's one of the best email marketing tools you will find in the industry. It makes it easier for us to interact and engage with our clients regardless of where they are. It has a very intuitive and user-friendly interface that makes it easy to manage and use. Also, it is highly customizable to suit your requirements.
What is your favorite aspect of this product?
Mailchimp is a must use software for email marketing. There services are amazing and they never disappoint even a single minute. It enables us to create professional and eye-catching campaigns and send them instantly. Also, the dashboard is quite intuitive and easy to learn and manage.
What do you dislike most about this product?
With Mailchimp, we are able to create mass campaigns and quickly send them. We have used it for years now and nothing negative i can recall to mention about it.
What recommendations would you give to someone considering this product?
Mailchimp is the best and easiest application for email marketing. I recommend it.
Pros
- Helps Innovate
- Performance Enhancing
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
Marie M. B.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jul 2022
Incredibly Powerful Tool for Sending Email Ads!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp helps me manage my email list, provide regular newsletters, monitor campaign performance, and do a few other sporadic tasks. Especially in these times of social alienation and fast change, it has been a tremendous aid in maintaining my connections to my community while also being quite easy to use.
What is your favorite aspect of this product?
I have found MailChimp to be superior to the other email marketing tools I have researched. Email marketing, audience segmentation, and report reading are all straightforward if you know what you're doing. I can't speak to how it might fare in a really large corporation, but it's been serving my tiny firm quite well.
What do you dislike most about this product?
Customized buttons in email campaigns. When there are a lot of new subscribers to add at once, the process might get tedious. Add/remove functionality in email is not always straightforward.
What recommendations would you give to someone considering this product?
This is where we send out event follow-up emails and our monthly outreach emails. Some of our most frequently downloaded files are also stored on Mailchimp. If you want an easy way to market via email, MailChimp is the way to go. It's useful for startups and may be utilized by both designers and non-designers. Workflow automation is a possibility, but I haven't utilized it enough to remark.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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