Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

8.8 /10
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Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Mobile Marketing Management

84

Marketing Analytics

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Opportunity Pipeline Tracking

81

Social Media Marketing Management

80

Vendor Capability Ratings

Average 82

Ease of Implementation

85

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Usability and Intuitiveness

83

Quality of Features

83

Ease of IT Administration

83

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

80

Mailchimp Reviews

Maxwell D.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

An outstanding tool for email marketing services.

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

Since we started using Mailchimp we have really been surprised by it's performance and that's why we renew our package each and every year. It's one of the best email marketing tools you will find in the industry. It makes it easier for us to interact and engage with our clients regardless of where they are. It has a very intuitive and user-friendly interface that makes it easy to manage and use. Also, it is highly customizable to suit your requirements.

What is your favorite aspect of this product?

Mailchimp is a must use software for email marketing. There services are amazing and they never disappoint even a single minute. It enables us to create professional and eye-catching campaigns and send them instantly. Also, the dashboard is quite intuitive and easy to learn and manage.

What do you dislike most about this product?

With Mailchimp, we are able to create mass campaigns and quickly send them. We have used it for years now and nothing negative i can recall to mention about it.

What recommendations would you give to someone considering this product?

Mailchimp is the best and easiest application for email marketing. I recommend it.

Pros

  • Helps Innovate
  • Performance Enhancing
  • Trustworthy
  • Unique Features

Marie M. B.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2022

Incredibly Powerful Tool for Sending Email Ads!

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

Mailchimp helps me manage my email list, provide regular newsletters, monitor campaign performance, and do a few other sporadic tasks. Especially in these times of social alienation and fast change, it has been a tremendous aid in maintaining my connections to my community while also being quite easy to use.

What is your favorite aspect of this product?

I have found MailChimp to be superior to the other email marketing tools I have researched. Email marketing, audience segmentation, and report reading are all straightforward if you know what you're doing. I can't speak to how it might fare in a really large corporation, but it's been serving my tiny firm quite well.

What do you dislike most about this product?

Customized buttons in email campaigns. When there are a lot of new subscribers to add at once, the process might get tedious. Add/remove functionality in email is not always straightforward.

What recommendations would you give to someone considering this product?

This is where we send out event follow-up emails and our monthly outreach emails. Some of our most frequently downloaded files are also stored on Mailchimp. If you want an easy way to market via email, MailChimp is the way to go. It's useful for startups and may be utilized by both designers and non-designers. Workflow automation is a possibility, but I haven't utilized it enough to remark.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Olivia M.

  • Role: Operations
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

A super powerful tool for email marketing.

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

One of the best application for email marketing in the market today is Mailchimp. It's an exceptional and excellent solution that enables us to market our products and services. I like how easy it is to implement and set up. Also, it allows us to create professional campaigns and send them instantly.

What is your favorite aspect of this product?

Mailchimp is a must use software for email marketing. It's simple and easy to install, set up and get started with. It allows us to engage with our customers and business partners regardless of where they are. Since we started using it, our business profit has increased dramatically over the last 2 years. It has a very responsive and helpful customer support team.

What do you dislike most about this product?

Since we started using Mailchimp, we have never recorded any challenges until today so nothing negative to highlight about it.

What recommendations would you give to someone considering this product?

I recommend.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Trustworthy

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