In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mailchimp.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Analytics
Mobile Marketing Management
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Social Media Marketing Management
Opportunity Pipeline Tracking
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Arvin A.
- Role: C-Level
- Industry: Telecommunications
- Involvement: Business Leader or Manager
Submitted Dec 2022
Great for small businesses!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Honestly I liked MailChimp for the simple features. I was not bogged down with useless(for my purpose) features. Anything I did not want to engage in was not thrown in my face constantly like other products.
What is your favorite aspect of this product?
Simplicity of features. Not having a constant reminder that I'm not "upgrading" to plans that I simply do not need.
What do you dislike most about this product?
Honestly I cant think of anything in the moment. I haven't had any issues but then again I'm using very basic features.
What recommendations would you give to someone considering this product?
Great to use if you are just starting off. Especially if you are a small business owner learning how to market to your client base. Great for testing, and then once you outgrow the basic plan it'll be easy to migrate to a different service though I would just stay with Mailchimp.
Pros
- Trustworthy
- Respectful
- Efficient Service
- Effective Service
Cons
- Charges for Enhancements
- Leverages Incumbent Status
- Slower Product Innovation
Please tell us why you think this review should be flagged.
Jerry R.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Dec 2022
"Send bulk emails with this service"
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
MailChimp is your best option if you're looking for a basic marketing tool to use. It is less expensive and more efficient than other, more traditional forms of mass communication, and it has the potential to reach a larger audience. It is possible to schedule the delivery of emails at a certain time and date. Sending an email to your existing customers is an easy way to maintain communication with them and bring in new business. It is an easy tool to use, and the instructions for doing so are clear.
What is your favorite aspect of this product?
Our go-to recommendation for an email marketing service for our customers is MailChimp. This is because Mailchimp has several API connections, is easy to use, and has improved statistics. Mailchimp needs a simple drag-and-drop interface for new users. We are unable to contact consumers via any other channels.
What do you dislike most about this product?
MailChimp's CANSPAM features might be inconvenient when not in use for marketing. RSS's automatic email alerts are a huge help for many people, but they are also prone to mistakes. How flexible are landing page and form customizations? Challenging.
What recommendations would you give to someone considering this product?
Creating a free MailChimp account is the ideal way to dip your toes into the world of email marketing. When you see the quality of MailChimp's design and development, you'll be impressed.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Unique Features
Please tell us why you think this review should be flagged.
Patriciah J.
- Role: Sales Marketing
- Industry: Utilities
- Involvement: End User of Application
Submitted Dec 2022
A Must-Have Email Marketing Product
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
This email automation and marketing software that the most easy to use interface. Moreover, Mailchimp has ready-to-use templates that makes it easy for us, which differentiates it from other similar products.
What is your favorite aspect of this product?
Mailchimp is a reliable tool that improves our marketing campaigns. The support team of Mailchimp is reachable and helpful. They also have a free plan which is also resourceful.
What do you dislike most about this product?
Mailchimp has frequent updates, which are annoying. Apart from that, there is no other things about Mailchimp that are annoying.
What recommendations would you give to someone considering this product?
Mailchimp is worth every penny. You should give it a try and see the improvements in your marketing. It is highly reliable.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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