Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

8.8 /10
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Category
Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Mobile Marketing Management

84

Marketing Analytics

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Opportunity Pipeline Tracking

81

Social Media Marketing Management

80

Vendor Capability Ratings

Average 82

Ease of Implementation

85

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Usability and Intuitiveness

83

Quality of Features

83

Ease of IT Administration

83

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

80

Mailchimp Reviews

Janmejay N.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

" Best E-mail Marketing Tool".

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

1. can build multiple forms 2. up to 2000 leads capturing and submission for free 3. multiple form creation 4. audience segmentation 5. affordable pricing 6. value for money

What is your favorite aspect of this product?

1. Easy to use 2. audience and campaign segmentation 3. audience insight and tracking

What do you dislike most about this product?

I did not find anything negative about it.

What recommendations would you give to someone considering this product?

Highly Recommended this product.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

William G.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Sending emails is quick and easy.

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

MailChimp is the best option if you want a straightforward marketing platform. It's more efficient, saves money, and reaches more people than traditional forms of mass communication. Emails may be scheduled for delivery at a later time. Customers may be kept informed and new ones attracted with little effort by sending out emails. Using the application couldn't be easier than the instructions provide.

What is your favorite aspect of this product?

When asked to suggest an email marketing service to our customers, MailChimp is always at the top of our list. This is because Mailchimp has several API connectors, is simple to use, and provides improved stats. In order to make Mailchimp more user-friendly for newcomers, a drag-and-drop interface is preferred. We cannot reach our clients in any other manner.

What do you dislike most about this product?

Sometimes, particularly when you're not sending commercial emails, MailChimp's CANSPAM features might seem like extra work. Despite being quite useful, the RSS email alerts that are automatically delivered have a few flaws. How much control do visitors have over the look and feel of the landing page and the questionnaire itself? Challenging.

What recommendations would you give to someone considering this product?

Using MailChimp's free account, you can dive headfirst into the world of email marketing. You will be astounded by how well-designed and developed MailChimp is.

Pros

  • Reliable
  • Trustworthy
  • Unique Features
  • Efficient Service

Monica c.

  • Role: Industry Specific Role
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Excellent email marketing platform

Likeliness to Recommend

8 /10

What differentiates Mailchimp from other similar products?

Mailchimp offers a free plan for users with small mailing lists, making it accessible to small businesses and startups. In addition, it also offers a variety of templates and editing tools to create attractive, mobile-friendly emails, making it easy to create emails that look great on any device.

What is your favorite aspect of this product?

The best thing about Mailchimp is its ease of use and wide range of features. The interface is intuitive and easy to navigate, allowing you to seamlessly create and send emails, manage your mailing lists, and track campaign performance with ease. In addition, it offers a wide variety of marketing automations, integrations with third-party applications, and advanced analytics tools to measure the performance of email campaigns.

What do you dislike most about this product?

the price can be a bit high for some advanced features, especially for users with very large mailing lists. Also, some limitations in the marketing automation features, especially when it comes to real-time personalisation, more complex rules functionality, etc.

What recommendations would you give to someone considering this product?

Mailchimp integrates with a wide variety of third-party applications, including e-commerce sites, web analytics platforms and CRM tools.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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