Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

8.8 /10
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Category
Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Mobile Marketing Management

84

Marketing Analytics

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Opportunity Pipeline Tracking

81

Social Media Marketing Management

80

Vendor Capability Ratings

Average 82

Ease of Implementation

85

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Usability and Intuitiveness

83

Quality of Features

83

Ease of IT Administration

83

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

80

Mailchimp Reviews

Rubén V.

  • Role: Sales Marketing
  • Industry: Gaming and Hospitality
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2023

Easy to use, good integrations for small business

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

The ease of use and the interface

What is your favorite aspect of this product?

The template and journey builders

What do you dislike most about this product?

The segment builder

What recommendations would you give to someone considering this product?

Give it a go, easy to implement and get going. If you do not like it after a while, you can migrate to another service

Pros

  • Performance Enhancing
  • Efficient Service
  • Effective Service
  • Saves Time

Ale A.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2023

easy to use , to access and integrate for basic em

Likeliness to Recommend

8 /10

What differentiates Mailchimp from other similar products?

very easy to use and implement - also for small organizations

What is your favorite aspect of this product?

the data forecast is good

What do you dislike most about this product?

flexibility in design

What recommendations would you give to someone considering this product?

very good for basic email marketing

Pros

  • Efficient Service
  • Respectful
  • Helps Innovate
  • Continually Improving Product

Hong C.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2023

Faithful companion in mass notifications

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

It is a very fun and easy to use program, I would describe it as a playful program and that makes it stand out from the rest since it has many different ways to get people interested in opening emails. on the other hand, it has a fairly simple and cheap cost model.

What is your favorite aspect of this product?

I have full control to know about the mailing lists who are the people who are opening my emails and who really are not, and in this way I only concentrate on those who are interacting, saving me a lot of time

What do you dislike most about this product?

Nothing is a very complete program with good interaction, integration and user knowledge bases.

What recommendations would you give to someone considering this product?

It is an essential program to test your programs and get help from many people giving instructions through mass mailing, from that point of view the program helps renew projects we work on quickly to get feedback from customers or volunteer testers.

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Efficient Service

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