In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Mobile Marketing Management
Marketing Analytics
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Opportunity Pipeline Tracking
Social Media Marketing Management
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Usability and Intuitiveness
Quality of Features
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Andrea I.
- Role: Sales Marketing
- Industry: Communications
- Involvement: Business Leader or Manager
Submitted Jul 2023
Bastante completo nos envios e automações de email
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Se você utiliza um site ou loja virtual em WordPress, o Mailchimp vai ajudá-lo a trabalhar de forma mais inteligente, integrando os formulários de contato com os campos de relatórios. Ajudará na jornada de automação de compras do site e para o estudo das melhorias de design e front-end da página de produtos.
What is your favorite aspect of this product?
Além de ser um plugin já nativo para o WordPress, ele é bastante completo em termos de passos da jornada de visita e compra do visitante. Também oferece relatórios comparativos que são muito úteis para decidir sobre campanhas de emails.
What do you dislike most about this product?
O plano Premium é um pouco caro para os padrões de envio de 150 mil emails, existem outros concorrentes mais acessíveis e com quase as mesmas tarefas.
What recommendations would you give to someone considering this product?
Se possuir um site em WordPress recomendo utilizar, vai facilitar a implantação inicial de automação de emails. Necessita conhecer um pouco sobre UX Design pois a interface do construtor de email é simples, então, quanto mais direta a mensagem, mais resultado com o Mailchimp.
Pros
- Helps Innovate
- Continually Improving Product
- Efficient Service
- Inspires Innovation
Please tell us why you think this review should be flagged.
Alex B.
- Role: Operations
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Jul 2023
Easy to use, could have more functionality
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
cheap, easy to use
What is your favorite aspect of this product?
simplistic and user friendly
What do you dislike most about this product?
limited in its features and applications
What recommendations would you give to someone considering this product?
make sure to explore the limitations of the platform as it relates to what your needs are.
Pros
- Transparent
- Trustworthy
- Efficient Service
- Effective Service
Cons
- Slower Product Innovation
- Less Productive
- Commodity Features
Please tell us why you think this review should be flagged.
Mohd Saalim T.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jul 2023
Best tool for email marketing
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Helps in segments and A/B testing
What is your favorite aspect of this product?
Pre defined template
What do you dislike most about this product?
Nothing as for now.
What recommendations would you give to someone considering this product?
This toll you must have if you want to engage your users via mial
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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