Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

Composite Score
8.8 /10
CX Score
8.9 /10
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Claim Software
Category
Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

Company Details

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Marketing Analytics

84

Mobile Marketing Management

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Social Media Marketing Management

80

Opportunity Pipeline Tracking

80

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of IT Administration

82

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

79

Mailchimp Reviews

Daisy W.

  • Role: Operations
  • Industry: Not for Profit
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Aug 2023

Easy to use!

Likeliness to Recommend

8 /10

What differentiates Mailchimp from other similar products?

What differentiates Mailchimp is it's user friendly features.

What is your favorite aspect of this product?

My favorite aspect of this product is the efficiency tools.

What do you dislike most about this product?

I dislike that some features can be finnicky when trying to create a newsletter.

What recommendations would you give to someone considering this product?

Play around with it first before digging into a campaign.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Ryan M.

  • Role: Vendor Management
  • Industry: Construction
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Aug 2023

Very easy to use, dependable, great product

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

The way you are able to implement information so quickly.

What is your favorite aspect of this product?

The email templates look great.

What do you dislike most about this product?

there is nothing that comes to mind.

What recommendations would you give to someone considering this product?

Get the upgraded plan.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Cons

  • Less Effective Service
  • Less Caring
  • Wastes Time

Ryan P.

  • Role: Information Technology
  • Industry: Other
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2023

Easy to use and set up advanced features

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

I like the simplicity of the program and it's ability to integrate with other softwares.

What is your favorite aspect of this product?

The analytics factor for how to act and continue to reach out to your clients or potentials clients

What do you dislike most about this product?

There is not too much that I do not like about it, maybe minor annoyances but that is about it.

What recommendations would you give to someone considering this product?

The ease and ability to enter your lists and send emails.

Pros

  • Trustworthy
  • Caring
  • Acts with Integrity
  • Enables Productivity

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