Mailchimp Logo Award Winner Product Badge
Mailchimp Logo Award Winner Product Badge
Intuit

Mailchimp

8.8 /10
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Mailchimp
8.8 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

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Awards & Recognition

Mailchimp won the following awards in the Marketing Automation - B2B category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

88 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

1% Negative
7% Neutral
92% Positive

Pros

  • Reliable
  • Trustworthy
  • Respectful
  • Efficient Service

Feature Ratings

Average 83

Email Marketing Automation

86

Customer Journey Modelling

84

Mobile Marketing Management

84

Marketing Analytics

84

Marketing Project Management

83

Recommended Best Action

83

Marketing Asset Management

82

Opportunity Pipeline Tracking

81

Social Media Marketing Management

80

Vendor Capability Ratings

Average 82

Ease of Implementation

85

Business Value Created

85

Ease of Customization

84

Ease of Data Integration

83

Usability and Intuitiveness

83

Quality of Features

83

Ease of IT Administration

83

Product Strategy and Rate of Improvement

82

Breadth of Features

82

Availability and Quality of Training

81

Vendor Support

80

Mailchimp Reviews

Karl C.

  • Role: C-Level
  • Industry: Healthcare
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2024

Easy to use off the shelf

Likeliness to Recommend

8 /10

What differentiates Mailchimp from other similar products?

We don't have an IT department -- so I quickly scanned the market and took some recommendations. MailChimp was the most intuitive system I could find.

What is your favorite aspect of this product?

The ease of use.

What do you dislike most about this product?

It's quite expensive

What recommendations would you give to someone considering this product?

It's really easy to use -- so if you're not massively IT savvy and/or don't have an IT department, it's a great product because you can teach yourself how to use it.

Pros

  • Reliable
  • Enables Productivity
  • Effective Service
  • Saves Time

Cons

  • Less Generous
  • Vendor's Interest First

Daniel D.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2024

I've had a positive experience with MailChimp

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

MailChimp increases productivity in the workspace, reduces burnout and assists teams using AI integrations.

What is your favorite aspect of this product?

MailChimp is very easy to learn and implement. The process of sending emails to our contacts, while regarding spamming policies and keeping subscribers on the loop is just to easy.

What do you dislike most about this product?

MailChimp can get very pricey, and they can easily block accounts based on wrong assumptions of content quality or spamming policies.

What recommendations would you give to someone considering this product?

MailChimp is a very powerful email marketing software with a wide breadth of features available at the snap of your fingers

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Kartik S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2023

1 of the best Email Marketing tool I've ever used!

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

Amount of features and their quality provided by MailChimp are really really appreciable, I'm using it from past few years on e-commerce website it really helped in improving ROI. We can easily create email campaigns, manage and track them.

What is your favorite aspect of this product?

Creating workflows are really easy and the contact directory feature is really awesome and easy to manage. It really helps in improving product marketing and most importantly we can automate marketing campaigns through workflow.

What do you dislike most about this product?

As of now I don't see any drawbacks or Feedback in the platform, really loving MailChimp.

What recommendations would you give to someone considering this product?

MailChimp is the one of the best platform to get started with for email marketing campaigns and automatig them, anyone can easily integrate them with them e-commerce or services store. It will help you in improving your ROI and increasing business value.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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