In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mailchimp.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Analytics
Mobile Marketing Management
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Social Media Marketing Management
Opportunity Pipeline Tracking
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Ralf K.
- Role: Finance
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2024
Strategic Supplier Communication Made Simple
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp excels at helping me drive operational efficiencies through regular communications. I have created automated templates that dispatch inventory reports and delivery forecasts to relevant suppliers. These tools help maintain alignment among all parties involved without requiring manual intervention. Suppliers can depend on receiving prompt and consistent information to plan their own operations.
What is your favorite aspect of this product?
Additionally, saving and reusing content can save time. For example, I have templates for order confirmations, PO attachments, and new item requests. When updates are made to the master, changes are automatically populated across future emails, ensuring accuracy and decreasing drafting time. Scheduling simplifies sending inventory updates at set intervals.
What do you dislike most about this product?
Mailchimp allows me to broadcast critical information effortlessly, so I don't have to make repetitive reminder calls or chase delayed responses. Suppliers receive the data they need via their preferred channel, whether email, SMS, or a dedicated feed. I can modify workflows independently without involving IT, which empowers great flexibility in meeting future requirements.
What recommendations would you give to someone considering this product?
Mailchimp is helpful, but adding calendar functionality to automated emails could improve the platform even more. This would allow for easy scheduling of reminders based on specific delivery dates, without the need for manual tracking. I strongly recommend leveraging Mailchimp automation for any operations professional looking to streamline communications.
Pros
- Helps Innovate
- Continually Improving Product
- Trustworthy
- Saves Time
Please tell us why you think this review should be flagged.
Alexis P.
- Role: Information Technology
- Industry: Construction
- Involvement: End User of Application
Submitted Mar 2024
Mailchimp Has Great Capabilities
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp has been a reliable solution that has improved email marketing at our workplace. It stands out from the rest due to its affordability and efficiency.
What is your favorite aspect of this product?
My favorite aspect about Mailchimp is its affordability. More so, I love the simplicity of the features of Mailchimp.
What do you dislike most about this product?
Mailchimp has been working so well for us. No dislikes for Mailchimp.
What recommendations would you give to someone considering this product?
Mailchimp has been a great tool. I highly recommend Mailchimp.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Saul A. C.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Mar 2024
Marketing management system
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Improve the efficiency of marketing campaigns, increase email open rates and conversions, and strengthen the relationship with our customers. Compared to other products, we chose Mailchimp for its ease of use and various functionalities that fit our specific needs
What is your favorite aspect of this product?
I like it because it has helped us address the business problems of improving communication with our customers, increasing customer interaction and loyalty, as well as optimizing our digital marketing strategies. The scope of use of Mailchimp in our organization ranges from sending newsletters, conversion tracking and data analytics, to audience segmentation and message personalization.
What do you dislike most about this product?
It is a good tool but in terms of limitations in advanced customization and full integration with other marketing tools.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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