In Partnership With SelectHub
What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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In Partnership With SelectHub
Mailchimp Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Mailchimp.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Trustworthy
- Respectful
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Analytics
Mobile Marketing Management
Marketing Project Management
Recommended Best Action
Marketing Asset Management
Social Media Marketing Management
Opportunity Pipeline Tracking
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Benjamin B.
- Role: Consultant
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2024
Easy to figure out and great support resources
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp is an easy to use ESP especially for those who are not technically adept. I found it easy to pick up and start sending emails, and also there are many resources and articles online to help you along the way. Mailchimps own support team is also great and will take the time to educate their users
What is your favorite aspect of this product?
As I mentioned before the ease of use and large variety of support channels available
What do you dislike most about this product?
It could have more integration and advanced features in terms of data management and segmenting
What recommendations would you give to someone considering this product?
For a small - medium sized business I would happily recommend it. The price is low to try it out and see how you like the experience
Pros
- Effective Service
- Transparent
- Includes Product Enhancements
- Friendly Negotiation
Cons
- Commodity Features
Please tell us why you think this review should be flagged.
Lucia D.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Mar 2024
Mastering Your Email Marketing
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
The way it integrates with heaps of other marketing tools is what truly sets it apart for me
What is your favorite aspect of this product?
My favorite feature is the automation builder. We use it to send out a series of welcome emails to new subscribers, packed with corker content and special offers.
What do you dislike most about this product?
If I could add one feature with a wave of my hand, it would be more advanced segmentation options. Having the ability to create laser-focused email lists would be the ultimate dream for those personalized marketing campaigns we all strive for.
What recommendations would you give to someone considering this product?
I highly recommend it!
Pros
- Efficient Service
- Inspires Innovation
- Acts with Integrity
- Transparent
Please tell us why you think this review should be flagged.
Pruthavi P.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2024
Empowering the marketer with his unique feature
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
In Mailchimp its Very easy interface and also allows us to do third party integrations.
What is your favorite aspect of this product?
Mailchimp has very big library for the templets and and customization options allows for the high end creativity.
What do you dislike most about this product?
The pricing plan might not be as good for big businesses or those needing extra features.
What recommendations would you give to someone considering this product?
Check out all the different tools and platforms that work with Mailchimp to make your marketing better.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Efficient Service
Please tell us why you think this review should be flagged.
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