Mailchimp Logo
Mailchimp Logo
Intuit

Mailchimp

Composite Score
8.7 /10
CX Score
8.8 /10
Get Demo

In Partnership With SelectHub

Claim Software
Mailchimp
8.7 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

Company Details

Book a Free Demo Today!

See it in action with a free demo.

Click below to sign up on our partner's website.

Get Demo

In Partnership With SelectHub

Awards & Recognition

Mailchimp won the following awards in the Email Marketing category

Filter By

Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

92 Plan to Renew

85 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

3% Negative
7% Neutral
90% Positive

Pros

  • Reliable
  • Respectful
  • Acts with Integrity
  • Performance Enhancing

Feature Ratings

Average 84

Email Delivery

89

Campaign Management

86

Basic Reporting and Analytics

85

Email Templates

84

Mobile Optimized

83

Contact Database

83

A/B Testing

83

Segmentation

83

Auto-Responders

83

SPAM Compliance

83

Surveys and Polling

82

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

84

Usability and Intuitiveness

83

Ease of Data Integration

82

Quality of Features

82

Ease of Customization

82

Ease of IT Administration

81

Breadth of Features

81

Product Strategy and Rate of Improvement

80

Availability and Quality of Training

80

Vendor Support

77

Mailchimp Reviews

anglina c.

  • Role: Operations
  • Industry: Biotechnology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

Mailchimp! A best email marketing tool.

Likeliness to Recommend

8 /10

What differentiates Mailchimp from other similar products?

The user interface is the cleanest, best interface I’ve worked with. The fact that they have been around for therefore long and are endlessly adding new useful options makes it an excellent powerful and feature-rich tool for email selling whereas keeping its easy-to-use UI.

What is your favorite aspect of this product?

I like the reports it generates. You’re ready to see what your audience clicked on, who opened it, who received it, the bounce rate, who unsubscribed, and more. If you run a poll you’ll get the results per user. You’re conjointly able to resend the newsletter to the audience members who didn’t open it the first time. In addition, you can produce tags for your audience members to differentiate them which may also facilitate if you wish to send a newsletter to a specific cluster of people.

What do you dislike most about this product?

If the message is being sent out to an outlook user it does currently show like in the Mailchimp preview. I have reached out to Mail chimp client service and was told that this is a known issue and that they counsel me to rent a third-party code author to modify the HTML code for our requirements.

What recommendations would you give to someone considering this product?

We can have many different subscriber teams to fulfill the wants of our organization and send targeted messages to our audiences. We can conjointly track who is opening our messages and alter our strategies if needed. So I fully recommend this tool.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Efficient Service

Cons

  • Charges for Enhancements
  • Leverages Incumbent Status

Jonathan W.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Vendor Management and Renewal
Validated Review
Verified Reviewer

Submitted Mar 2023

Features are a bit dated

Likeliness to Recommend

7 /10

What differentiates Mailchimp from other similar products?

Ease of use and a trusted, and a long-established household brand name. Ideal for simple email campaigns but not moved with technology enough for my personal liking

What is your favorite aspect of this product?

Ease of data integration

What do you dislike most about this product?

Lack of campaign manager and campaign journey oversights

What recommendations would you give to someone considering this product?

It completely depends on your need. For simple email marketing campaigns it would probably be a good fit, but if higher end analytical projects, and if especially marketing automation is important to you then try other products

Pros

  • Trustworthy
  • Efficient Service
  • Fair
  • Altruistic

Jacqueline M.

  • Role: Finance
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2023

Best email marketing software for multiple users.

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

Mailchimp is one of the best email marketing software for multiple users. The only defect about this software is that I really mean to say about this software is that I want to give a payment of the certain number of customers but this software cannot provide the more options to maintain the all accounts and give the payment all of our customers.

What is your favorite aspect of this product?

The best thing about this Mailchimp software is that when it can easily maintain the multiple accounts and platforms with customers and visitors to the company websites. Mailchimp platform can allow us mailing list and design from the website. Mailchimp has the great ability to monitor performance in our customer engagement and conversion and also it allows us to see the all customers of a very short time.

What do you dislike most about this product?

The one difficult problem that we faced sometime about this software is that Mailchimp provides a large number of tools used for email marketing business but this is very difficult to understand all of its functions. I have personally issued with that this tool is that I can't use its different capability related this tool.

What recommendations would you give to someone considering this product?

Mailchimp has the great functionality software that can easily facilitate our regular activities about all of our important applications. Mailchimp is used for marketers to grow their email marketing businesses abs also allows the best service for our regular customers. We can provide a lot of information for the other customers through using this software. I would like to recommend for everyone to use this software because it has an amazing piece of the software’s and easily available in markets within very lowest price.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular Mailchimp Comparisons