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Mailchimp Logo
Intuit

Mailchimp

Composite Score
8.7 /10
CX Score
8.8 /10
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In Partnership With SelectHub

Claim Software
Mailchimp
8.7 /10

What is Mailchimp?

MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.

Company Details

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Awards & Recognition

Mailchimp won the following awards in the Email Marketing category

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Mailchimp Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mailchimp.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

92 Plan to Renew

85 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
88%
Negotiation and Contract:
83%
Conflict Resolution:
88%
Strategy & Innovation:
84%
Service Experience:
89%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mailchimp?

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3% Negative
8% Neutral
89% Positive

Pros

  • Respectful
  • Reliable
  • Acts with Integrity
  • Performance Enhancing

Feature Ratings

Average 84

Email Delivery

89

Campaign Management

86

Basic Reporting and Analytics

85

Email Templates

84

Contact Database

84

SPAM Compliance

83

Mobile Optimized

83

A/B Testing

83

Auto-Responders

83

Segmentation

83

Content Authoring

82

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

84

Usability and Intuitiveness

82

Ease of Data Integration

82

Ease of Customization

81

Quality of Features

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Breadth of Features

80

Availability and Quality of Training

80

Vendor Support

77

Mailchimp Reviews

Serene C.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2024

It's a great product! Meets my demand.

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

The marketing facilities it offers

What is your favorite aspect of this product?

My favorite aspect of this product is the templates it offers and the A/B testing.

What do you dislike most about this product?

I would say, the limit of user base and subscribers to segment for mail automation.

What recommendations would you give to someone considering this product?

Try it as a first timer or a beginner, advance with it and you might just stick to it forever.

Pros

  • Continually Improving Product
  • Unique Features
  • Saves Time
  • Respectful

John B.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2024

"Mailchimp for winning Team"

Likeliness to Recommend

10 /10

What differentiates Mailchimp from other similar products?

Mailchimp has customizable feature which is not availale in the similar produfts; Reporting tool is so good in Mailchimp.

What is your favorite aspect of this product?

Repoorting tools is my favorite aspect in Mailchimp.

What do you dislike most about this product?

Sales pipeline management & some CRM features are not available in Hubspot.

What recommendations would you give to someone considering this product?

If you are looking for a customizable feature along with lot of reporting aspect, then go for Mailchimp.

Pros

  • Helps Innovate
  • Performance Enhancing
  • Trustworthy
  • Unique Features

Navneet S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Dec 2024

Fantastic product must try to automation

Likeliness to Recommend

9 /10

What differentiates Mailchimp from other similar products?

Easy to use and implementation process doesn't required support to use the product.

What is your favorite aspect of this product?

Easy of use

What do you dislike most about this product?

Sometime the upload process is time consuming

What recommendations would you give to someone considering this product?

You guys are doing better but little more effort on upload could be better

Pros

  • Reliable
  • Unique Features
  • Caring
  • Saves Time

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