What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Social Media Monitoring category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

98 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
5% Neutral
94% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Respectful
  • Enables Productivity

Feature Ratings

Average 85

Dashboards and Reporting

86

Social Media Channel Integration Inbound

86

Visual Analytics

86

Publishing

85

Audience Segmentation

84

Collaboration

84

Sentiment Analysis

82

Influencer Identification

79

Competitor Tracking

78

Vendor Capability Ratings

Average 84

Ease of Implementation

86

Breadth of Features

86

Quality of Features

85

Business Value Created

85

Product Strategy and Rate of Improvement

84

Availability and Quality of Training

84

Usability and Intuitiveness

83

Ease of IT Administration

83

Ease of Data Integration

83

Ease of Customization

83

Vendor Support

82

HubSpot Marketing Hub Reviews

Tera G.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

"Good for marketing analytics and campaigns"

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

it is easy to use and has additional functions.

What is your favorite aspect of this product?

If you've never done any marketing before, HubSpot Marketing Hub is a great place to start. If you have any queries, HubSpot offers an extensive knowledge library that covers any subject you can think of. If you run into any problems, their customer service staff will be able to assist you.

What do you dislike most about this product?

For our CRM, we utilize Bullhorn, and the two don't always sync up well enough. Aside than that, I can't say enough good things about the Hub.

What recommendations would you give to someone considering this product?

Excellent application that is capable of handling almost anything and interfaces well with several other platforms.

Pros

  • Helps Innovate
  • Reliable
  • Unique Features
  • Efficient Service

Cristopher M.

  • Role: Consultant
  • Industry: Consulting
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jun 2022

Likeliness to Recommend

9 /10

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Effective Service

William G.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2022

Useful for Promoting Your Products.

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

You can't beat it! Hubspot is a great place to start if you're just getting started in Marketing or are still learning the ropes. More advanced users will find it a joy to work with forms in their digital marketing campaigns. Follow-up emails, which we've designed specific interfaces and applications for, have proven to be an effective tool for converting potential customers. When it comes to adopting and designing new marketing strategies, HubSpot Marketing Hub is an excellent tool.

What is your favorite aspect of this product?

Automated Email Sequences and Personalized Emails wonderful experience for users! Landing Page Builder is a great tool, as well as Email Marketing. There is also a terrific dashboard, and all of the integrations work properly to provide important insights that are valuable to the overall business.

What do you dislike most about this product?

The ability to more easily navigate the page has been improved. Most websites give the option of sending text when you press enter in a text box, but here you have to move the mouse and click, which is awkward and even annoying.

What recommendations would you give to someone considering this product?

If you don't use the tools available, you'll miss out on a lot of potential value. a fantastic tool that covers all bases.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Effective Service
  • Caring

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