Hootsuite Social Media Management SMB Logo
Hootsuite Social Media Management SMB Logo
HootSuite

Hootsuite Social Media Management SMB

Composite Score
8.5 /10
CX Score
8.5 /10
Category
Hootsuite Social Media Management SMB
8.5 /10

What is Hootsuite Social Media Management SMB?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management SMB won the following awards in the Social Media Management - Midmarket category

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Hootsuite Social Media Management SMB Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management SMB.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

1
Since last award

89 Plan to Renew

2
Since last award

81 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management SMB?

6% Negative
7% Neutral
87% Positive

Pros

  • Respectful
  • Saves Time
  • Performance Enhancing
  • Reliable

Feature Ratings

Average 82

Social Moderation and Workflow Management

84

Social Media Channel Integration Inbound

84

Dashboards and Visualization

83

Campaign Execution

83

Social Response Management

82

Social Post Archival

82

Social Media Channel Integration Outbound

82

Trend Analysis

79

Sentiment Analysis

77

Vendor Capability Ratings

Average 79

Ease of Implementation

83

Business Value Created

81

Usability and Intuitiveness

81

Quality of Features

81

Ease of Data Integration

80

Ease of IT Administration

80

Breadth of Features

78

Ease of Customization

78

Vendor Support

76

Availability and Quality of Training

76

Product Strategy and Rate of Improvement

75

Hootsuite Social Media Management SMB Reviews

Maikol T.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2020

Efficiency to manage a social network

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

There are several companies or services that are similar to the one offered by Hootsuite but only that their quality is not the same, Hootsuite has a very stable and very efficient base or platform, since if you need to organize a certain task for a preferred social network you can do it and coordinate it with time and know that it will be published at the time scheduled according to our needs

What is your favorite aspect of this product?

My favorite aspect is the speed, the versatility of the service and its good support that are very attentive and very polite, you can ask a question whatever it is and they will respond as soon as possible, knowing this I know that the service is worth using it, it also a very attractive design and is very easy to use and learn to use it.

What do you dislike most about this product?

Like all paid service, it tends to limit the free version in several things, it is something that I dislike a bit but it is still a service that is above the other similar ones. I fully trust them in the same way. I know social media will be safe

What recommendations would you give to someone considering this product?

If you want to take a social network personally or professionally, you must use HootSuite, its system is very fast, stable and very trustworthy, which is the main thing to carry a responsibility of this nature, I highly recommend it since it is proven to be one of the best worldwide.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Efficient Service
  • Inspires Innovation

Radcliffe B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2020

HootSuite makes life easy and very organized

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

Site that offer similar services, many of these are not very reliable or stable to trust our personal social networks or our clients. It is quite important to know the history of HootSuite to know that there is no risk of use and to be able to have the confidence we need to schedule publications, for days, weeks, or months.

What is your favorite aspect of this product?

As you can see, HootSuite has many positive things, including being able to start a session with about 6 different social networks, the platform is quite stable, and its technical support is very efficient and solves problems or doubts of its users quickly. The platform is very beautiful and has a design that is quite pleasing to the eye.

What do you dislike most about this product?

The annual plan seems a bit high to me. I would like it to be adjusted a little more and maybe that way they will receive more profits in the long run. Obviously this has nothing to do with the quality of the service since it is good among all that fits.

What recommendations would you give to someone considering this product?

To risk using another platform that you do not know, it is better that you play it safe and the quality that HootSuite has shown during these years in operation, you can also find many tutorials on the web, and answer any questions you may have, you can rely on HootSuite support .

Pros

  • Helps Innovate
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Laureano G.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: Vendor Management and Renewal
Validated Review
Verified Reviewer

Submitted Aug 2020

The best strategy in social networks

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

We are totally satisfied with everything that Hootsuite has provided us, we will continue to use this platform for a long time to be able to manage our social networks and reach more customers more easily. We have been able to program up to 30 posts a day with the free version and in turn, we have been able to configure several social networks in the same control panel. It has far surpassed other social media management platforms and Hootsuite is by far the best tool on the market.

What is your favorite aspect of this product?

We have been able to organize and reorganize within our networks all the posts that we are going to publish in the following months. We started with the free version that has provided us with all the tools we need, but in the future we hope to proceed to buy a membership and improve our progress as such. It has allowed us to respond immediately to messages and mentions that our clients leave us on our social networks.

What do you dislike most about this product?

As the main cons we find that sometimes our clients send us error tests with captures through links with Bitly or TinyUrl and it is almost impossible for us to analyze and track the participation of each one with these shorteners. Finally, sometimes the connections with Instagram are usually very faulty and you have to log into the account from time to time.

What recommendations would you give to someone considering this product?

The biggest reason to recommend Hootsuite is the flexibility of options that it has, although over time we see the option of growth with the cost of memberships it is still feasible for us as a company. Every time we make the control panel board bigger and it adapts easily to us. 100% recommended.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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