What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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87 Likeliness to Recommend
2
Since last award
93 Plan to Renew
3
Since last award
80 Satisfaction of Cost Relative to Value
7
Since last award
Emotional Footprint Overview
+83 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Security Protects
- Performance Enhancing
- Reliable
- Client Friendly Policies
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Dashboards and Reporting
Visual Analytics
Social Media Channel Integration Inbound
Influencer Identification
Publishing
Competitor Tracking
Sentiment Analysis
Collaboration
Audience Segmentation
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Breadth of Features
Business Value Created
Product Strategy and Rate of Improvement
Availability and Quality of Training
Ease of Data Integration
Ease of IT Administration
Ease of Customization
Vendor Support
Usability and Intuitiveness
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Hootsuite Social Media Management SMB Reviews
Marissa N.
- Role: Sales Marketing
- Industry: Biotechnology
- Involvement: Business Leader or Manager
Submitted Jul 2021
Useful for keeping everything organized but pricey
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite Social Media Management SMB is an easy tool to use and does not take much time to incorporate accounts.
What is your favorite aspect of this product?
I like being able to layout all social media posts for a set time period, taking a lot of future work off of my hands.
What do you dislike most about this product?
If you want to incorporate more than two social accounts, it can be a bit more expensive for the convenience.
What recommendations would you give to someone considering this product?
If you can get by the two social accounts, I would recommend the free version.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service
Beaton M.
- Role: Sales Marketing
- Industry: Communications
- Involvement: IT Leader or Manager
Submitted May 2021
Easy Social Media Management
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite offers a more diverse range of features compared to similar products
What is your favorite aspect of this product?
One can do almost long term scheduling of content across various social media platforms and sync with a content calender
What do you dislike most about this product?
It takes a bit of a learning curve to be able to efficiently manage the dashboard which is not quite intuitive one may end up missing on features which would have made their product usage smoother and easier
What recommendations would you give to someone considering this product?
take time ti understand the dashboard and be familiar with the social media platforms you wish to integrate into the dashboard
Pros
- Helps Innovate
- Saves Time
- Reliable
- Performance Enhancing
Cons
- Vendor's Interest First
- Less Generous
- Under Delivered
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted May 2021
Pretty good but expensive
Likeliness to Recommend
Pros
- Efficient Service
- Respectful
- Security Protects
- Performance Enhancing
Cons
- Vendor's Interest First
- Under Delivered
- Less Generous