Hootsuite Social Media Management Enterprise
What is Hootsuite Social Media Management Enterprise?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management Enterprise?
Pros
- Respectful
- Efficient Service
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Post Archival
Campaign Execution
Social Asset Management
Dashboards and Visualization
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Vendor Support
Ease of Customization
Ease of Data Integration
Breadth of Features
Product Strategy and Rate of Improvement
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Hootsuite Social Media Management Enterprise Reviews
Isabella G.
- Role: Information Technology
- Industry: Engineering
- Involvement: IT Development, Integration, and Administration
Submitted Oct 2022
Media-based content automation.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite helps us program content for social networks and be able to drive traffic to our sites in an automated way, we have checked other options but have found them to be deficient.
What is your favorite aspect of this product?
Provides Media Based Content Automation, allows us to Save Drafts for later automation or use, allows us to manage and monitor everything that happens across your social networks from one place.
What do you dislike most about this product?
Labeling is sometimes not detected correctly
What recommendations would you give to someone considering this product?
I highly recommend it, it adapts very well to all kinds of environments in which the user works with several clients on several platforms.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
Mircea A.
- Role: Information Technology
- Industry: Finance
- Involvement: End User of Application
Submitted Oct 2022
Social media presence is controlled by one tool
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite is the only application that enables me to simultaneously publish to many social media networks, modify the material before publication, and schedule a future publication. Hootsuite's advantages include that it efficiently manages all of our social media accounts and saves us time and effort compared to doing it manually.
What is your favorite aspect of this product?
I appreciate the option to publish to all social media networks at once. I love the ability to schedule posts ahead of time, occasionally months earlier, and not worry about the post being published. Hootsuite's collaboration features and simple analytics are two of my favorite aspects. I also enjoy that Hootsuite enables me to edit photographs inside the program instead of altering them before posting.
What do you dislike most about this product?
Compared to its rivals, I would argue that Hootsuite's slowness in incorporating new features is its sole drawback. It's very uncommon for us to lose connection with various social media sites, and getting back in touch with them is not always easy. Despite all the benefits Hootsuite has brought, it is still too pricey, especially with the discounts provided for multiple subscriptions.
What recommendations would you give to someone considering this product?
The ability to link over two accounts is only available to premium users, so if you often share material across many platforms, you may consider upgrading. We use Instagram very often, and recently Hootsuite made some significant updates that make uploading numerous photographs to the service much more straightforward. I would highly recommend this.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
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Amie W.
- Role: Public Sector
- Industry: Healthcare
- Involvement: End User of Application
Submitted Sep 2022
The best tool for managing social media.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
One place to manage a sizable number of social media accounts is Hootsuite. It's the best choice since it gives us the convenience of scheduling posts, participating in conversations, and keeping track of our social media success while giving us the tools we need to expand our businesses. Preparing and scheduling for managing or organizing social media regularly has always been challenging.
What is your favorite aspect of this product?
The favorite aspect of this software is the capability to follow Twitter talks. The ability to use this tool for Twitter and Twitter Chats is one of the most valuable aspects of this tool. I am very floored by what Hootsuite has to offer in the plan. My favorite Hootsuite feature is Streams. It provides a useful analytics function that collects all our instant text messages, recommendations, and reactions in one location.
What do you dislike most about this product?
Sometimes one of the decks will become disconnected. However, this is a simple cure. It is unpleasant when the app lags occasionally. Hootsuite should enhance the integration of tags, in my opinion. Sometimes you won't know exactly how your article will appear until it is published due to the interface's complexity.
What recommendations would you give to someone considering this product?
The user experience (UX) is excellent, with a simple interface that makes it easy to post and schedule your content while using an automation tool to reach your audience when they are online. It creates highly customizable and insightful analytics that are good enough to deliver automatically to clients or consumers. Any problem can be addressed by the team.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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