Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management Enterprise

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Hootsuite Social Media Management Enterprise
8.9 /10

What is Hootsuite Social Media Management Enterprise?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management Enterprise won the following awards in the Social Media Management - Enterprise category

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Hootsuite Social Media Management Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management Enterprise.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

92 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management Enterprise?

4% Negative
8% Neutral
88% Positive

Pros

  • Respectful
  • Efficient Service
  • Acts with Integrity
  • Enables Productivity

Feature Ratings

Average 86

Social Media Channel Integration Inbound

89

Social Moderation and Workflow Management

89

Social Media Channel Integration Outbound

88

Social Post Archival

88

Campaign Execution

87

Social Asset Management

87

Dashboards and Visualization

87

Social Response Management

86

Contextual Analysis

84

Trend Analysis

84

Sentiment Analysis

83

Vendor Capability Ratings

Average 85

Ease of Implementation

89

Business Value Created

87

Availability and Quality of Training

86

Ease of IT Administration

86

Usability and Intuitiveness

85

Quality of Features

85

Vendor Support

84

Ease of Customization

84

Ease of Data Integration

84

Breadth of Features

84

Product Strategy and Rate of Improvement

83

Hootsuite Social Media Management Enterprise Reviews

Isabella G.

  • Role: Information Technology
  • Industry: Engineering
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Oct 2022

Media-based content automation.

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite helps us program content for social networks and be able to drive traffic to our sites in an automated way, we have checked other options but have found them to be deficient.

What is your favorite aspect of this product?

Provides Media Based Content Automation, allows us to Save Drafts for later automation or use, allows us to manage and monitor everything that happens across your social networks from one place.

What do you dislike most about this product?

Labeling is sometimes not detected correctly

What recommendations would you give to someone considering this product?

I highly recommend it, it adapts very well to all kinds of environments in which the user works with several clients on several platforms.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Mircea A.

  • Role: Information Technology
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

Social media presence is controlled by one tool

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite is the only application that enables me to simultaneously publish to many social media networks, modify the material before publication, and schedule a future publication. Hootsuite's advantages include that it efficiently manages all of our social media accounts and saves us time and effort compared to doing it manually.

What is your favorite aspect of this product?

I appreciate the option to publish to all social media networks at once. I love the ability to schedule posts ahead of time, occasionally months earlier, and not worry about the post being published. Hootsuite's collaboration features and simple analytics are two of my favorite aspects. I also enjoy that Hootsuite enables me to edit photographs inside the program instead of altering them before posting.

What do you dislike most about this product?

Compared to its rivals, I would argue that Hootsuite's slowness in incorporating new features is its sole drawback. It's very uncommon for us to lose connection with various social media sites, and getting back in touch with them is not always easy. Despite all the benefits Hootsuite has brought, it is still too pricey, especially with the discounts provided for multiple subscriptions.

What recommendations would you give to someone considering this product?

The ability to link over two accounts is only available to premium users, so if you often share material across many platforms, you may consider upgrading. We use Instagram very often, and recently Hootsuite made some significant updates that make uploading numerous photographs to the service much more straightforward. I would highly recommend this.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Amie W.

  • Role: Public Sector
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

The best tool for managing social media.

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

One place to manage a sizable number of social media accounts is Hootsuite. It's the best choice since it gives us the convenience of scheduling posts, participating in conversations, and keeping track of our social media success while giving us the tools we need to expand our businesses. Preparing and scheduling for managing or organizing social media regularly has always been challenging.

What is your favorite aspect of this product?

The favorite aspect of this software is the capability to follow Twitter talks. The ability to use this tool for Twitter and Twitter Chats is one of the most valuable aspects of this tool. I am very floored by what Hootsuite has to offer in the plan. My favorite Hootsuite feature is Streams. It provides a useful analytics function that collects all our instant text messages, recommendations, and reactions in one location.

What do you dislike most about this product?

Sometimes one of the decks will become disconnected. However, this is a simple cure. It is unpleasant when the app lags occasionally. Hootsuite should enhance the integration of tags, in my opinion. Sometimes you won't know exactly how your article will appear until it is published due to the interface's complexity.

What recommendations would you give to someone considering this product?

The user experience (UX) is excellent, with a simple interface that makes it easy to post and schedule your content while using an automation tool to reach your audience when they are online. It creates highly customizable and insightful analytics that are good enough to deliver automatically to clients or consumers. Any problem can be addressed by the team.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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