Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management Enterprise

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Hootsuite Social Media Management Enterprise
8.9 /10

What is Hootsuite Social Media Management Enterprise?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management Enterprise won the following awards in the Social Media Management - Enterprise category

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Hootsuite Social Media Management Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management Enterprise.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
92%
Negotiation and Contract:
89%
Conflict Resolution:
93%
Strategy & Innovation:
90%
Service Experience:
94%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management Enterprise?

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4% Negative
7% Neutral
89% Positive

Pros

  • Efficient Service
  • Respectful
  • Enables Productivity
  • Trustworthy

Feature Ratings

Average 87

Social Media Channel Integration Inbound

89

Social Moderation and Workflow Management

89

Social Media Channel Integration Outbound

88

Social Asset Management

88

Dashboards and Visualization

88

Campaign Execution

88

Social Post Archival

87

Social Response Management

86

Contextual Analysis

85

Trend Analysis

84

Sentiment Analysis

84

Vendor Capability Ratings

Average 86

Ease of Implementation

89

Business Value Created

87

Ease of IT Administration

86

Availability and Quality of Training

86

Quality of Features

85

Usability and Intuitiveness

85

Ease of Data Integration

85

Vendor Support

85

Ease of Customization

85

Breadth of Features

84

Product Strategy and Rate of Improvement

84

Hootsuite Social Media Management Enterprise Reviews

Seemaa P.

  • Role: Operations
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2024

Great Flexibility

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite supports a broad range of social media platforms, from the most popular like Facebook, Twitter, Instagram, and LinkedIn, to niche networks like Pinterest and YouTube. This wide integration ensures that businesses can manage all their social media efforts from one place.

What is your favorite aspect of this product?

My favorite aspect of Hootsuite Social Media Management Enterprise is its collaboration tools. In large organizations where multiple teams need to coordinate on social media strategy, Hootsuite excels at bringing everyone together. The ability to assign tasks, set up approval workflows, and share content libraries makes it much easier for teams to work in sync, even when they're spread across different locations. This level of collaboration ensures that social media efforts are cohesive and aligned with overall business goals, which is crucial for maintaining a strong and consistent brand presence.

What do you dislike most about this product?

One thing that could be seen as a drawback of Hootsuite Social Media Management Enterprise is its pricing structure. For smaller teams or organizations with tighter budgets, the cost can be quite high, especially when adding multiple users, advanced features, and integrations. While the platform offers a lot of value in terms of functionality and support, the price point may be a barrier for some businesses, particularly if they don’t need all of the advanced features that come with the Enterprise package.

What recommendations would you give to someone considering this product?

Before committing, clearly define your social media management needs. Consider the size of your team, the number of social media accounts, and the complexity of your campaigns. Hootsuite Enterprise is designed for large teams and organizations, so make sure its advanced features align with your needs.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Daniel M.

  • Role: Sales Marketing
  • Industry: Energy
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2024

Easy to use, daily priced!

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

It is the easiest platform to use, intuitive and interface looks fresh

What is your favorite aspect of this product?

How easy and intuitive it is.

What do you dislike most about this product?

More pricing options for non profits would be great

What recommendations would you give to someone considering this product?

Start using it and save yourself a ton of time

Pros

  • Caring
  • Saves Time
  • Client's Interest First
  • Includes Product Enhancements

Krupali M.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2024

Manage all social media activities at one place!

Likeliness to Recommend

8 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite Social Media Management Enterprise differentiates itself with comprehensive features like advanced analytics, extensive integrations with third-party tools, customizable solutions, and scalability designed for large teams and complex organizational needs.

What is your favorite aspect of this product?

My favorite aspect of Hootsuite Social Media Management Enterprise is its advanced analytics, which provide deep insights and customizable reports that help optimize social media strategies effectively.

What do you dislike most about this product?

It is its complexity, which can make the learning curve steep and require significant time and effort to fully utilize its advanced features.

What recommendations would you give to someone considering this product?

I would recommend ensuring that your team is prepared for the learning curve, taking advantage of Hootsuite's training resources, and evaluating whether its extensive features and integrations align with your specific business needs to maximize its benefits.

Pros

  • Reliable
  • Enables Productivity
  • Saves Time
  • Fair

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