Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management Enterprise

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Hootsuite Social Media Management Enterprise
8.9 /10

What is Hootsuite Social Media Management Enterprise?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management Enterprise won the following awards in the Social Media Management - Enterprise category

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Hootsuite Social Media Management Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management Enterprise.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

92 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management Enterprise?

4% Negative
8% Neutral
88% Positive

Pros

  • Respectful
  • Efficient Service
  • Acts with Integrity
  • Enables Productivity

Feature Ratings

Average 86

Social Media Channel Integration Inbound

89

Social Moderation and Workflow Management

89

Social Media Channel Integration Outbound

88

Social Post Archival

88

Campaign Execution

87

Social Asset Management

87

Dashboards and Visualization

87

Social Response Management

86

Contextual Analysis

84

Trend Analysis

84

Sentiment Analysis

83

Vendor Capability Ratings

Average 85

Ease of Implementation

89

Business Value Created

87

Availability and Quality of Training

86

Ease of IT Administration

86

Usability and Intuitiveness

85

Quality of Features

85

Vendor Support

84

Ease of Customization

84

Ease of Data Integration

84

Breadth of Features

84

Product Strategy and Rate of Improvement

83

Hootsuite Social Media Management Enterprise Reviews

Steve K.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

"Excellent, Simple Social Media Scheduling Tool"

Likeliness to Recommend

7 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

It's different from other programs because it's easy to use, has a lot of features, and has a trial version.

What is your favorite aspect of this product?

The flexibility to plan content distribution across various channels at a precise moment is what I like best about Hootsuite. Hootsuite's ability to highlight when you should publish on a given day to maximize your reach and interaction is another function I much appreciate. I really like how you can change the wording to meet the character and hashtag limits of each social networking platform. Finally, I appreciate the preview function, which shows how the content and language will appear on each social networking platform.

What do you dislike most about this product?

The one thing I don't like about Hootsuite is that you have to schedule stuff for Pinterest in a different section, which is a little difficult. Here, I'd rather upload content to Pinterest by hand.

What recommendations would you give to someone considering this product?

I recommend the program because compared to other tools, it's not too expensive. It's a good choice if you want to schedule simple posts on a tight budget.

Pros

  • Continually Improving Product
  • Trustworthy
  • Efficient Service
  • Effective Service

Karley D.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

"Hootsuite is easy to use and very effective."

Likeliness to Recommend

8 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

It's better to other applications since it makes integrating and managing columns simple while also being user-friendly, easy, and powerful.

What is your favorite aspect of this product?

It's amazing that you just need one hub to upload content across platforms and social media, and that you can track all of your performance data in one place. A simple, adaptable, and user-friendly platform for organizing and posting content across many social networks. Superior social media marketing management software is simple to send and set up, integrates with other applications and customer relationship management tools, and monitors engagement ratings across several platforms.

What do you dislike most about this product?

The layout of Hootsuite's menus and buttons feels antiquated and awkward. As long as you can get past that, though, it's a gain that it can connect to any social media profile.

What recommendations would you give to someone considering this product?

I highly recommend this software since it is simple to operate and allows us to significantly reduce the amount of time spent communicating with our supporters and constituents. Our whole group benefits from how well it combines with various social media channels.

Pros

  • Enables Productivity
  • Trustworthy
  • Unique Features
  • Efficient Service

Alex T.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2022

Allows you to create posts efficiently

Likeliness to Recommend

8 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite is wonderful and simple to use, and it allows you to schedule posts across many networks. It helps me save time by allowing me to prepare social media posts in advance and schedule them, rather than posting them live every day. I appreciate that you may adjust your 'dashboard' to better monitor the responses to and mentions of your own postings by other users.

What is your favorite aspect of this product?

In the event that you need to make a modification to the time or date of a scheduled post, you may do it quickly and easily. In addition to corporate pages, LinkedIn should also allow users to tag individual profiles. If you have any questions, the built-in chat support is a great resource.

What do you dislike most about this product?

Occasional video post failures, a low cap on planned posts, and the inability to connect more than a few of social network accounts are all downsides of the free tier.

What recommendations would you give to someone considering this product?

Hootsuite's insights on the optimal posting times and dates for each platform are invaluable. To save time, we can now focus on creating unique material for each social media network rather to simply reposting what we've already published elsewhere.

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Effective Service

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