What is Hootsuite Social Media Management Enterprise?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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86 Likeliness to Recommend
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management Enterprise?
Pros
- Respectful
- Efficient Service
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Post Archival
Campaign Execution
Social Asset Management
Dashboards and Visualization
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Vendor Support
Ease of Customization
Ease of Data Integration
Breadth of Features
Product Strategy and Rate of Improvement
Also Featured in...
Hootsuite Social Media Management Enterprise Reviews
Alberto L.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Oct 2022
Aaving time is your best network management
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
It is a dynamic and innovative software that allows us to manage very easily our projects in different social networks. it allows me to schedule future publications, schedule, manage content and monitor the trend of social networks is its main objective, very suitable for any company.
What is your favorite aspect of this product?
It allows us to keep updated and organized easily in terms of the projects that we have been carrying out through the dissemination in social networks, allows us to configure their publications of Facebook, Twitter and others with days in advance, is a great platform to manage our publications, its scheduling features allow us to plan very effectively and timely our publication, it is unquestionably a must-have software for companies.
What do you dislike most about this product?
It lacks Pinterest integration, the mobile apps still need to be developed, the free software is extremely limited, it has shortcomings in terms of the ability to schedule stories on multiple platforms, but in spite of everything it has always been my favorite social media scheduling tool.
What recommendations would you give to someone considering this product?
The software is easy to use, it is competitively priced, but they should lower their prices to make it more affordable to any company.
Pros
- Reliable
- Trustworthy
- Inspires Innovation
- Respectful
Please tell us why you think this review should be flagged.
Mateo Alejandro G.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Oct 2022
Hootsuite the easiest to use network scheduler
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
We started using this program in the company to be able to plan and schedule all the posts for the different social networks of the company. We have loved how useful it is, as it not only allows us to schedule posts, but we can also see comments and reply to them, as well as private messages. It also has very useful metrics, which allow us to see the reach of each publication so we can improve.
What is your favorite aspect of this product?
I find it a very useful software, as it allows us to see from the same control panel, all the publications, interactions and responses from the different social networks. It has allowed us to be much more efficient in our marketing work, thanks to its multichannel marketing management and the ease of scheduling publications at the best times with the largest audience.
What do you dislike most about this product?
There are few cons I have about this program; we were using the free version and when we saw that its functions were limited, we decided to buy its paid version, which we found to be a great investment. I would also like the functions in its mobile version to be as extensive as in its web version, this way, I can have more control of the networks outside the office.
What recommendations would you give to someone considering this product?
I started using Hootsuite when I had several clients offering them social media content creation services. One of the clients is a hotel program that requires several pitches on the day of the program, the other clients are NPOs that require daily pitches. Hootsuite allows me to easily organize content and resize images, and easily tag exhibitors, donors, recipients and other interested parties.
Pros
- Enables Productivity
- Trustworthy
- Caring
- Respectful
Please tell us why you think this review should be flagged.
Carlos Eduardo D.
- Role: Sales Marketing
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Oct 2022
Hootsuite we manage our social networks seamlessly
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
We really downloaded this program to manage to schedule our social media posts in advance, avoiding delays, but we have gotten many other really useful tools that have helped us to manage our social networks easily and without using other additional applications.
What is your favorite aspect of this product?
The program generates accurate metrics, where we can know in depth the behavior of our followers in each of the publications and thus create content that attracts more followers and customers. It also allows you to track the interactions of the publications of each social network, as well as respond to comments and messages. The fact that you can schedule weeks of planning the company's networks saves the marketing team time.
What do you dislike most about this product?
The cost can be a bit high, although it has a free version that can be very useful for small companies. Sometimes it has cost us a lot to upload the publications, perhaps momentary problems of the platform, the truth is that the videos have been slow to load and to schedule the calendar did not register the correct date and time. We were able to solve all this later.
What recommendations would you give to someone considering this product?
Hootsuite is perfect for tight budgets. It provides most, if not all, of the features businesses need to keep their social accounts on track. There are many options for social media management tools. Some may have more features, while others have fewer. We think it has the right balance of features and price for our needs. I love how easy it is to navigate this platform. It allows me to easily organize my stuff and share my posts across platforms in a smart and organized way. Plus, whenever I have a problem with scheduling, I can get help quickly from the service team. I've been using Hootsuite since 2021 and haven't missed a single post.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Unique Features
Please tell us why you think this review should be flagged.
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