Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
Hootsuite Social Media Management Enterprise Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management Enterprise

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Hootsuite Social Media Management Enterprise
8.9 /10

What is Hootsuite Social Media Management Enterprise?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management Enterprise won the following awards in the Social Media Management - Enterprise category

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Hootsuite Social Media Management Enterprise Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management Enterprise.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

92 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management Enterprise?

4% Negative
8% Neutral
88% Positive

Pros

  • Respectful
  • Efficient Service
  • Acts with Integrity
  • Enables Productivity

Feature Ratings

Average 86

Social Media Channel Integration Inbound

89

Social Moderation and Workflow Management

89

Social Media Channel Integration Outbound

88

Social Post Archival

88

Campaign Execution

87

Social Asset Management

87

Dashboards and Visualization

87

Social Response Management

86

Contextual Analysis

84

Trend Analysis

84

Sentiment Analysis

83

Vendor Capability Ratings

Average 85

Ease of Implementation

89

Business Value Created

87

Availability and Quality of Training

86

Ease of IT Administration

86

Usability and Intuitiveness

85

Quality of Features

85

Vendor Support

84

Ease of Customization

84

Ease of Data Integration

84

Breadth of Features

84

Product Strategy and Rate of Improvement

83

Hootsuite Social Media Management Enterprise Reviews

Katie B.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2023

"Excellent program for managing social media."

Likeliness to Recommend

8 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

It varies from other programs because it is quite comprehensive, simple to operate, and packed with numerous characteristics that are superior to those offered by other software.

What is your favorite aspect of this product?

Hootsuite's social media management features are some of its strongest points, as they enable users to handle many social media accounts from a single location, publish content in advance, and keep tabs on all of their accounts in real time.

What do you dislike most about this product?

To upload several photographs to Instagram, you had to use a special software. I would have preferred to use the browser version rather than the app.

What recommendations would you give to someone considering this product?

This software is highly suggested by me as it facilitates the scheduling of content publication across many social networks and the development of content calendars.

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Unique Features

Stefania L.

  • Role: Human Resources
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Good product for social media management.

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite Social Media Management Enterprise integrates social networks to generate dynamism and business expansion, generating connectivity with potential customers and at the same time gives us tools to create content that stands out and generates excellent attraction marketing that grows our services.

What is your favorite aspect of this product?

It provides us with a series of important aspects that help us distribute our content on different social channels that generate traffic, it allows us to have a real-time display of the results obtained, such as the volume of visits, the interaction of people with our website , the effectiveness of each publication and the most relevant content for customers.

What do you dislike most about this product?

There are no features that we don't like, it is a simple solution that allows us to create reports and analyze customer interactions in this way we observe the profitability of our company.

What recommendations would you give to someone considering this product?

It is highly recommended to administer and manage social networks, it helps us create a good distribution of all our content so that we can attract a greater flow of customers.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Arnaldo B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Excellent service

Likeliness to Recommend

10 /10

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Compared to other similar services, Hootsuite stands out for offering an intuitive and easy-to-use interface, multiple social media management tools such as Facebook, Instagram, among others, the ability to schedule content on multiple social media channels at the same time, as well as such as the option of joining work teams, and that you can always count on the service at any time is the best. And it is the best service in this regard since others are not stable and often do not have an appropriate price

What is your favorite aspect of this product?

My favorite aspect of Hootsuite is how easy it is to manage all my social media accounts from one place. I also like that it not only allows me to post content, but also schedule it to be posted at a certain time. This helps me organize my content more efficiently. I also love Hootsuite's analytics feature which gives me a better understanding of how my posts are performing and helps me identify my followers' habits so I can tailor my content to them

What do you dislike most about this product?

Hootsuite main flaws are that it doesn't offer unlimited post scheduling, the user interface isn't as intuitive as some other social media management software, and the monthly cost can be prohibitive for some businesses. In addition, their technical support is not always the best, and it can be difficult to get quick solutions to problems or questions, they are still things that can be improved, since I still bet on the platform and somehow I feel that it will improve in this aspect

What recommendations would you give to someone considering this product?

I would recommend Hootsuite because it is a very useful social media tool for managing and scheduling posts on multiple social networks at the same time. It is also very useful for obtaining reports and statistics on the performance of publications and the success of marketing campaigns. Additionally, Hootsuite offers a host of advanced features to help users get the most out of their social media activities. Because many times we cannot be connected all the time to publish and this is an essential tool

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

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