Hootsuite Social Media Management Enterprise
What is Hootsuite Social Media Management Enterprise?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management Enterprise?
Pros
- Respectful
- Efficient Service
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Post Archival
Campaign Execution
Social Asset Management
Dashboards and Visualization
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Vendor Support
Ease of Customization
Ease of Data Integration
Breadth of Features
Product Strategy and Rate of Improvement
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Hootsuite Social Media Management Enterprise Reviews
Katie B.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Feb 2023
"Excellent program for managing social media."
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
It varies from other programs because it is quite comprehensive, simple to operate, and packed with numerous characteristics that are superior to those offered by other software.
What is your favorite aspect of this product?
Hootsuite's social media management features are some of its strongest points, as they enable users to handle many social media accounts from a single location, publish content in advance, and keep tabs on all of their accounts in real time.
What do you dislike most about this product?
To upload several photographs to Instagram, you had to use a special software. I would have preferred to use the browser version rather than the app.
What recommendations would you give to someone considering this product?
This software is highly suggested by me as it facilitates the scheduling of content publication across many social networks and the development of content calendars.
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
Stefania L.
- Role: Human Resources
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2023
Good product for social media management.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite Social Media Management Enterprise integrates social networks to generate dynamism and business expansion, generating connectivity with potential customers and at the same time gives us tools to create content that stands out and generates excellent attraction marketing that grows our services.
What is your favorite aspect of this product?
It provides us with a series of important aspects that help us distribute our content on different social channels that generate traffic, it allows us to have a real-time display of the results obtained, such as the volume of visits, the interaction of people with our website , the effectiveness of each publication and the most relevant content for customers.
What do you dislike most about this product?
There are no features that we don't like, it is a simple solution that allows us to create reports and analyze customer interactions in this way we observe the profitability of our company.
What recommendations would you give to someone considering this product?
It is highly recommended to administer and manage social networks, it helps us create a good distribution of all our content so that we can attract a greater flow of customers.
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
Arnaldo B.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2023
Excellent service
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Compared to other similar services, Hootsuite stands out for offering an intuitive and easy-to-use interface, multiple social media management tools such as Facebook, Instagram, among others, the ability to schedule content on multiple social media channels at the same time, as well as such as the option of joining work teams, and that you can always count on the service at any time is the best. And it is the best service in this regard since others are not stable and often do not have an appropriate price
What is your favorite aspect of this product?
My favorite aspect of Hootsuite is how easy it is to manage all my social media accounts from one place. I also like that it not only allows me to post content, but also schedule it to be posted at a certain time. This helps me organize my content more efficiently. I also love Hootsuite's analytics feature which gives me a better understanding of how my posts are performing and helps me identify my followers' habits so I can tailor my content to them
What do you dislike most about this product?
Hootsuite main flaws are that it doesn't offer unlimited post scheduling, the user interface isn't as intuitive as some other social media management software, and the monthly cost can be prohibitive for some businesses. In addition, their technical support is not always the best, and it can be difficult to get quick solutions to problems or questions, they are still things that can be improved, since I still bet on the platform and somehow I feel that it will improve in this aspect
What recommendations would you give to someone considering this product?
I would recommend Hootsuite because it is a very useful social media tool for managing and scheduling posts on multiple social networks at the same time. It is also very useful for obtaining reports and statistics on the performance of publications and the success of marketing campaigns. Additionally, Hootsuite offers a host of advanced features to help users get the most out of their social media activities. Because many times we cannot be connected all the time to publish and this is an essential tool
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Please tell us why you think this review should be flagged.
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