

What is CallTrackingMetrics?
CallTrackingMetrics is a digital platform that uses call tracking intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
99 Plan to Renew
78 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 83%
- Negotiation and Contract:
- 74%
- Conflict Resolution:
- 77%
- Strategy & Innovation:
- 68%
- Service Experience:
- 83%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+78 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love CallTrackingMetrics?
Pros
- Respectful
- Enables Productivity
- Client Friendly Policies
- Security Protects
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Call Recording
Call Analytics
Role-Based Access
Manager Annotation and Feedback
Conversation Coaching
Audio Transcription
Dashboards and Reporting
Application Integration
Mobile Support
Pipeline Visibility
Artificial Intelligence Engine
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of IT Administration
Ease of Implementation
Vendor Support
Availability and Quality of Training
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Usability and Intuitiveness
Validate Your Marketing Decisions w/ CallTrackingMetrics
CallTrackingMetrics Reviews
Sam H.
- Role: Information Technology
- Industry: Communications
- Involvement: Initial Implementation
Submitted May 2021
After the hard initial setup, it's easy to use.
Likeliness to Recommend
What differentiates CallTrackingMetrics from other similar products?
I haven't used other products so I'm unsure.
What is your favorite aspect of this product?
While it may seem like a small detail, I appreciate that it has dark mode. Looking at the screen for long periods of time is part of the job, so I appreciate dark mode to ease the burden on my eyes.
What do you dislike most about this product?
It's simply complicated to setup. However, that may simply be the nature of this type of product...not necessarily a detractor from Call Tracking Metrics as a company.
What recommendations would you give to someone considering this product?
Make sure you clearly understand why you're using this product (assessing the sources of calls, auditing calls, integrations into Google Analytics for the data) before you sign up. It will help you not get overwhelmed when you first see the dashboard and myriad of drop down menus on the main navigation.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
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