Emotional Footprint Awards 2023
Conversation Intelligence
SoftwareReviews names Upmarket, Gong, CallTrackingMetrics, Balto, ExecVision, and Salesloft as Conversation Intelligence Emotional Footprint Award Winners.
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Conversation Intelligence
Emotional Footprint Awards
SoftwareReviews Emotional Footprint Awards evaluate and rank products based on emotional response ratings from IT and business professionals. Using our Emotional Footprint methodology, we aggregate emotional footprint scores across 26 dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
Emotional Footprint Awards are proudly founded in 100% user review data and are free of traditional “magical” components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.
Read The In-Depth Report
See how each vendor stacks up across each of the 26 dimensions and our thorough evaluation of vendor capabilities, product features, and overall satisfaction.
30+ pages


Measuring Emotional Footprint
Emotional Footprint is scored using our “Net Emotional Footprint” Index. This index tracks responses across 26 dimensions of emotional footprint that span 5 categories: Purchasing, Service Experience, Product Impact, Vendor Strategy, and Conflict Resolution. Then, the following calculation is done across this index:
% of Positive Reviews - % of Negative Reviews
For clarity, the total percentage of positive, neutral, and negative ratings is shown for each vendor as well.
Emotional Footprint Leaders
Upmarket
Upmarket
Software platform that enables sales teams and lead generation agencies (outsourced sales teams) to manage sales material and conduct sales activities in a single system. With Upmarket, Sales managers can more easily onboard new reps, track and manage remote workers, and coach their sales teams using built in reports.
9.2
CX Score
CX
Score
+96
Net Emotional Footprint
Net Emotional
Footprint
89
Value Index
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32Reviews
Balto
Balto
Post-call analytics tools can help you identify how to win more calls but all the data in the world won't help you put those insights into action when it counts: during conversations. Only Balto pairs comprehensive speech analytics with real-time guidance to give your agents the knowledge and confidence to navigate every call. Balto's best-in-class AI understands the full context of both sides of the conversation and gives smart guidance at the right time for better outcomes. Balto’s built for agent empowerment, not enforcement.
9.1
CX Score
CX
Score
+95
Net Emotional Footprint
Net Emotional
Footprint
86
Value Index
VALUE INDEX
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16Reviews
Gong.io Inc.
Gong
Gong is a revenue intelligence platform for B2B sales teams. It helps you close more deals by shining the light on your team’s sales conversations. It records, transcribes, and analyzes all sales calls so you can drive sales effectiveness across your entire team.
9.0
CX Score
CX
Score
+91
Net Emotional Footprint
Net Emotional
Footprint
89
Value Index
VALUE INDEX
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142Reviews
CallTrackingMetrics LLC
CallTrackingMetrics
CallTrackingMetrics is a digital platform that uses call tracking intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center.
8.8
CX Score
CX
Score
+89
Net Emotional Footprint
Net Emotional
Footprint
88
Value Index
VALUE INDEX
Summary.
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41Reviews
Mediafly Inc
ExecVision
ExecVision (a MediaFly compamy) is a conversation intelligence platform built on a simple, almost inarguable premise: Insights mined from customer interactions are exponentially more valuable when you can translate them into performance improvements in your marketing, support, sales, and product teams. Extract actionable insights from customer-facing conversations and use them to make better decisions, coach your teams, drive behavior change, and ultimately, generate more revenue.
8.8
CX Score
CX
Score
+89
Net Emotional Footprint
Net Emotional
Footprint
87
Value Index
VALUE INDEX
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29Reviews
Salesloft, Inc
Salesloft
Salesloft helps B2B sales teams close more deals. We integrate with today’s top CRMs, turning your data into easy, actionable, multi-channel steps that help sellers get to “yes” quicker.
8.8
CX Score
CX
Score
+89
Net Emotional Footprint
Net Emotional
Footprint
87
Value Index
VALUE INDEX
Summary.
Long description.
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31Reviews
Other Evaluated Vendors
Clari
Wingman
Conversation intelligence for fast-growing sales teams. Data and insights to help you surge ahead. Wingman is an actionable conversation intelligence platform that unlocks insights from every sales interaction. Use Wingman to record your calls, review deals, scale coaching and build a repeatable sales machine.
8.7
CX Score
CX
Score
+92
Net Emotional Footprint
Net Emotional
Footprint
83
Value Index
VALUE INDEX
Summary.
Long description.
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26Reviews
Revenue.io
Revenue.io
Revenue.io powers high-performing teams with real-time guidance. By surfacing and recommending what works best, Revenue.io enables hundreds of customers like HPE, Nutanix, and AWS to deliver predictable results and optimize their entire revenue operation.
8.7
CX Score
CX
Score
+90
Net Emotional Footprint
Net Emotional
Footprint
85
Value Index
VALUE INDEX
Summary.
Long description.
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20Reviews
ZoomInfo Technologies Inc
Chorus.ai
Chorus was created to understand what influences conversation outcomes, and make it easy to learn from and influence the thousands of conversations your team has. Today, almost all of those conversations and the insights they contain are forgotten the second they end, except for the few notes captured in your CRM. We're changing that.
8.7
CX Score
CX
Score
+87
Net Emotional Footprint
Net Emotional
Footprint
87
Value Index
VALUE INDEX
Summary.
Long description.
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317Reviews
CallRail, Inc
CallRail
CallRail is here to bring complete visibility to the marketers who rely on quality inbound leads to measure success. Our customers live in a results-driven world, and giving them a clear view into their digital marketing efforts is a first priority for CallRail. We see the opportunities in surfacing and connecting data from calls, forms, and beyond—helping our customers get to better outcomes.
8.6
CX Score
CX
Score
+89
Net Emotional Footprint
Net Emotional
Footprint
83
Value Index
VALUE INDEX
Summary.
Long description.
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27Reviews
Invoca Inc
Invoca
From marketing to sales and eCommerce to CX, Invoca’s active conversation intelligence platform enables revenue teams to create better buying experiences, drive more leads, and increase revenue.
8.6
CX Score
CX
Score
+90
Net Emotional Footprint
Net Emotional
Footprint
81
Value Index
VALUE INDEX
Summary.
Long description.
Structure.
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28Reviews
Mediafly Inc
InsightSquared Revenue Intelligence
InsightSquared helps revenue operations professionals make better decisions by equipping them with actionable, real-time intelligence on sales and marketing KPIs. Businesses rely on the company’s solutions to forecast more accurately, better manage pipeline, tailor rep coaching based on individual performance, understand their marketing attribution, and conduct data-backed planning and analysis.
8.4
CX Score
CX
Score
+87
Net Emotional Footprint
Net Emotional
Footprint
82
Value Index
VALUE INDEX
Summary.
Long description.
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17Reviews
For the full press release, click here. For the full list of vendors in this space, click here.
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