
What is Apollo.io?
Apollo is the unified engagement acceleration platform that gives reps the ability to dramatically increase their number of quality conversations and opportunities. Reps are empowered to do more than just conduct outreach, they learn who to target, how to reach out, and what to say at speed and scale. We help drive growth and success by providing the means for teams to discover and utilize their organization’s unique best practices.
Company Details
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Get AssistanceApollo.io Ratings
Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
100 Plan to Renew
75 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 100%
- Negotiation and Contract:
- 100%
- Conflict Resolution:
- 100%
- Strategy & Innovation:
- 100%
- Service Experience:
- 100%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+100 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Apollo.io?
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Pipeline Visibility
Call Analytics
Role-Based Access
Application Integration
Manager Annotation and Feedback
Dashboards and Reporting
Conversation Coaching
Call Recording
Artificial Intelligence Engine
Audio Transcription
Mobile Support
Vendor Capability Ratings
Ease of Implementation
Ease of Customization
Ease of Data Integration
Vendor Support
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Business Value Created
Availability and Quality of Training
Product Strategy and Rate of Improvement
Breadth of Features
Also Featured in...
Apollo.io Reviews
Vaishali S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2025
Apollo.io is a powerful sales tool.
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
What makes Apollo.io different is how everything is in one place, Lead generation,email automation and sales insights. The database is huge, the filters are super accurate and the outreach tool make it easy to connect with the right people.
What is your favorite aspect of this product?
I love ho Apollo.io makes finding and reaching out to the right prospects so easy. This tool is very easy to use. Easy to understand. Also it has the huge database and it's filters are superb and the automatin features saves the time.
What do you dislike most about this product?
I am using this product on daily basis and i don't find anything to dislike. Infact this tool is very easy to use. It has great features to explore.
What recommendations would you give to someone considering this product?
This product is very easy to use. It has absolutly great features to explore. It will help you to find the right leads, automate reach and keep your sales process organized. Overall this tool is all in one place.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.

David P.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2024
Gets you the data you need, quickly
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
Nothing much different than others in the industry
What is your favorite aspect of this product?
The ability to grab info fast was always key for me
What do you dislike most about this product?
needs more accurate data
What recommendations would you give to someone considering this product?
Look around and shop for the best price
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Unique Features
Please tell us why you think this review should be flagged.

Sarah G.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Oct 2024
Great tool with powerful automation features
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
Apollo.io stands out for its comprehensive lead database, which provides enriched contact information and advanced search capabilities. It offers robust automation tools for email sequences, making outreach more efficient. I also love the integration with CRM systems streamlining sales workflows for seamless management.
What is your favorite aspect of this product?
My favorite aspect of Apollo.io is how its powerful automation capabilities for email sequences save me time and streamline my outreach process efficiently.
What do you dislike most about this product?
What I dislike most about Apollo.io is the email restriction of 50 emails per 24 hours, which isn’t sufficient for my workload. Additionally, the inability to create attractive templates for campaigns is a limitation.
What recommendations would you give to someone considering this product?
If you value automation and a comprehensive lead database, Apollo.io is an excellent choice for streamlining your sales process.
Pros
- Efficient Service
- Saves Time
- Respectful
- Acts with Integrity
Please tell us why you think this review should be flagged.
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