Amplitude Analytics Logo
Amplitude Analytics Logo
Amplitude

Amplitude Analytics

Composite Score
8.3 /10
CX Score
8.7 /10
Category
Amplitude Analytics
8.3 /10

What is Amplitude Analytics?

Amplitude Analytics gives you intelligent insight into customer behaviour and enables your teams to instantly answer both simple and complex questions - from measuring baseline metrics to understanding, exploring, learning and predicting what will happen next. Amplitude unites all your data with behavioral analytics and AI automation for an easier way to build your best product.

Company Details


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Awards & Recognition

Amplitude Analytics won the following awards in the Website Analytics category

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Amplitude Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Amplitude Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

100 Plan to Renew

94 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Amplitude Analytics?

0% Negative
6% Neutral
94% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Respectful
  • Fair

Feature Ratings

Average 85

Paid Search Integration

92

Audience Segmentation

90

Search Engine Optimization

89

Customer Value Analysis

89

Data Visualization

87

Customer Journey Modelling

86

Audience Demographics

86

Social Media Analytics

84

Conversion Analysis

84

API Framework

83

Device and Browser Analytics

81

Vendor Capability Ratings

Average 85

Product Strategy and Rate of Improvement

87

Business Value Created

87

Quality of Features

87

Breadth of Features

87

Ease of Implementation

87

Vendor Support

85

Usability and Intuitiveness

85

Ease of IT Administration

84

Availability and Quality of Training

83

Ease of Data Integration

80

Ease of Customization

79

Amplitude Analytics Reviews

Marleycis G.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2024

Maximizing Business Potential

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

I have evaluated other tools but Amplitude stands out in terms of usability and depth of analysis. I chose Amplitude because its interface is more accessible to our team that does not have a strong background in data analytics. The overall experience I have had with Amplitude has been positive. Its ease of use and the quality of the insights generated have allowed us to be more proactive in our decision making.

What is your favorite aspect of this product?

I like it because the tool facilitates the creation of user cohorts, allowing us to track retention and loyalty over time. And Amplitude also offers a collaborative approach to analytics with its “Data Playground” feature, which allows teams to interact with data in real time and answer critical questions quickly.

What do you dislike most about this product?

In situations where decisions are made quickly without the need for in-depth analysis, the use of Amplitude may be less appropriate or excessive.

What recommendations would you give to someone considering this product?

Some specific scenarios where Amplitude shines include new product development projects where comprehensive tracking of user behavior is required from the outset.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Elvis R.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2024

Ideal for improving data analytics

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

Unlike others, this software focuses on identifying behavioral patterns, optimizing user experience and making data-driven decisions. it also differentiates itself through its robust event tracking capabilities, intuitive user interface and robust set of predictive analytics. These features allow us to better understand our users' behavior, identify areas for improvement in our platform and predict future trends.

What is your favorite aspect of this product?

I like it for addressing business issues related to data analytics and tracking user behavior on our online platform. It is especially useful when we want to perform A/B testing to improve user experience, when we need to identify bottlenecks in our conversion funnel and when we want to analyze the impact of new features on user engagement.

What do you dislike most about this product?

Integration with other data analysis systems can be a challenge in certain cases.

What recommendations would you give to someone considering this product?

I recommend Amplitude because it is a powerful tool to leverage data analytics in our organization. Although it has some minor drawbacks, its unique features, ease of use and positive impact on our business objectives make it a valuable tool for our data analytics team.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Julia Maria M.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2024

Make the most of Amplitude analytics

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

The key advantages of Amplitude Analytics over other similar programs include the simplicity of the interface, the set of tools for data visualization, and the rich abilities in the segmentation field.

What is your favorite aspect of this product?

Personally, I feel that Amplitude Analytics has been the best tool for it, as it allows me to monitor all the traffic and user interactions on my website. I also get basic analytics on a simple and convenient split screen, which shows me the acquisition sources, user demographics, engagement, and conversion rates, which helps me make better decisions and improve my marketing.

What do you dislike most about this product?

The overall usability of the platform is rather sound, although I have observed that there are some drawbacks concerning the application customization opportunities.

What recommendations would you give to someone considering this product?

The use of Amplitude Analytics has been described as quite positive. In my opinion, here are some of the benefits of implementing Amplitude Analytics to monitor website traffic sources and analyze user demographics for specific advertisements.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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