What is ActiveCampaign?
It is a All-in-one marketing platform where the business grows, and saves time with a seamless experience. It is done through 3 main categories Email marketing, Marketing automation and Sales & CRM.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
97 Plan to Renew
86 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love ActiveCampaign?
Pros
- Acts with Integrity
- Transparent
- Security Protects
- Includes Product Enhancements
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Auto-Responders
Text Messaging
Segmentation
Campaign Management
Dynamic Content
Contact Database
Content Authoring
SPAM Compliance
A/B Testing
Basic Reporting and Analytics
Vendor Capability Ratings
Ease of Data Integration
Quality of Features
Ease of Customization
Breadth of Features
Business Value Created
Ease of Implementation
Availability and Quality of Training
Ease of IT Administration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Vendor Support
Also Featured in...
Marketing Automation - B2B
Score 8.9
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Marketing Automation - B2C
Score 8.9
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Sales Engagement Platforms
Score 8.5
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Customer Relationship Management - Midmarket
Score 8.4
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Customer Relationship Management - Small Business
Score 7.8
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ActiveCampaign Reviews
Hermann G.
- Role: Industry Specific Role
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Sep 2021
Powerful email marketing product
Likeliness to Recommend
What differentiates ActiveCampaign from other similar products?
I have not worked with same features email marketing platform.
What is your favorite aspect of this product?
Our advertisement campaigns have been well organized by ActiveCampaign. Sending messages to our clients through emails has been cheap and very productive since we can reach as many customers as possible. It has secure storage tools for our customers contacts that we use any time we are having our marketing campaigns.
What do you dislike most about this product?
The main tools have been performing effectively over the time we have been using this tool.
What recommendations would you give to someone considering this product?
I totally recommend this platform to any organization for better and powerful email marketing management.
Pros
- Inspires Innovation
- Caring
- Fair
- Altruistic
Please tell us why you think this review should be flagged.
David N.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2021
An outstanding platform for email marketing.
Likeliness to Recommend
What differentiates ActiveCampaign from other similar products?
ActiveCampaign has been of great help to our organization. It has helped us to grow our business since it allows us to collaborate easily and efficiently with our customers. I like the ability to manage email lists, send outbound emails within seconds and personalize emails. It has a very responsive customer support team behind it.
What is your favorite aspect of this product?
My experience with ActiveCampaign has been amazing. It is one of the best tools i have ever used for email marketing. I like it because it allows us to engage with our customers globally. It allows us to create multiple campaigns and send them instantly.
What do you dislike most about this product?
I have nothing to dislike about ActiveCampaign. It is a solid software for email marketing.
What recommendations would you give to someone considering this product?
I recommend ActiveCampaign to all companies looking for a great platform for email marketing.
Pros
- Helps Innovate
- Unique Features
- Efficient Service
- Inspires Innovation
Please tell us why you think this review should be flagged.
Pardeep S.
- Role: Finance
- Industry: Telecommunications
- Involvement: End User of Application
Submitted Sep 2021
An exceptional tool for email marketing purposes.
Likeliness to Recommend
What differentiates ActiveCampaign from other similar products?
ActiveCampaign is a solid software that makes email marketing easier and effective. It is a great software that allows you to interact with clients from anywhere anytime across the world. It is one of the best tools i have ever encountered for email marketing purposes.
What is your favorite aspect of this product?
My favorite aspect of using ActiveCampaign is the ability to engage with customers around the Globe. It allows us to market our products and services with ease thus saving us much time and money. It is simple to implement, set up and use.
What do you dislike most about this product?
ActiveCampaign has never disappointed us even a single day. It has been of great importance to our company at large.
What recommendations would you give to someone considering this product?
In order to market your products and services effectively and efficiently, try ActiveCampaign.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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