What is ActiveCampaign?
It is a All-in-one marketing platform where the business grows, and saves time with a seamless experience. It is done through 3 main categories Email marketing, Marketing automation and Sales & CRM.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
97 Plan to Renew
86 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love ActiveCampaign?
Pros
- Acts with Integrity
- Transparent
- Security Protects
- Includes Product Enhancements
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Auto-Responders
Text Messaging
Segmentation
Campaign Management
Dynamic Content
Contact Database
Content Authoring
SPAM Compliance
A/B Testing
Basic Reporting and Analytics
Vendor Capability Ratings
Ease of Data Integration
Quality of Features
Ease of Customization
Breadth of Features
Business Value Created
Ease of Implementation
Availability and Quality of Training
Ease of IT Administration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Vendor Support
Also Featured in...
Marketing Automation - B2B
Score 8.9
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Marketing Automation - B2C
Score 8.9
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Sales Engagement Platforms
Score 8.5
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Customer Relationship Management - Midmarket
Score 8.4
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Customer Relationship Management - Small Business
Score 7.8
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ActiveCampaign Reviews
James M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2021
Our favorite application for email marketing.
Likeliness to Recommend
What differentiates ActiveCampaign from other similar products?
ActiveCampaign is a solid software that allows you to engage efficiently and easily with customers around the Globe. It allows us to market our business widely across the world. It is extremely easy and fast to install and set up. Getting started with ActiveCampaign is simple and fast.
What is your favorite aspect of this product?
ActiveCampaign has brought a huge impact in our company since it allows us to collaborate with clients from anywhere anytime across the world. It is a very secure application since it provides high security for your data. I like the ability to generate multiple eye-catching campaigns and instantly send them.
What do you dislike most about this product?
Since i started using ActiveCampaign i have never encountered any challenge. It is a brilliant tool for email marketing. Nothing to mention as a disadvantage about it.
What recommendations would you give to someone considering this product?
I recommend ActiveCampaign to all prospective customers looking for a great platform for email marketing.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
Kethwell K.
- Role: Operations
- Industry: Education
- Involvement: End User of Application
Submitted Sep 2021
A very nice and unique tool for email marketing.
Likeliness to Recommend
What differentiates ActiveCampaign from other similar products?
ActiveCampaign is a solid application that enables you to easily and quickly create professional campaigns and instantly send them. It allows you to manage email lists easily, send outbound emails within few seconds and personalize emails. I like it because it makes our work more easier and efficient.
What is your favorite aspect of this product?
ActiveCampaign is a brilliant and powerful platform for email marketing purposes. It supports great features that allow you to engage with customers around the Globe. It has a very simple and user-friendly interface which makes it easy to use and learn. I like the fact that it provides top security for your data thus making it a very secure application for email marketing.
What do you dislike most about this product?
I have used ActiveCampaign for many years and it has never frustrated me even a single day. It is a brilliant tool for email marketing. Nothing to dislike about it.
What recommendations would you give to someone considering this product?
To all companies looking for a powerful tool for email marketing, i recommend ActiveCampaign.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Naomi N.
- Role: Information Technology
- Industry: Insurance
- Involvement: End User of Application
Submitted Sep 2021
An exceptional and safe tool for email marketing.
Likeliness to Recommend
What differentiates ActiveCampaign from other similar products?
My experience with ActiveCampaign has always been amazing and fantastic. It is one of the best email Marketing Platforms i have ever used. It allows us to interact with our international and local clients, market our products and services with ease thus saving us much time and cost. It has a clean UI that makes it simple to learn and use.
What is your favorite aspect of this product?
I like ActiveCampaign because it is a very advantageous tool whereby it supports great features that make it a super powerful tool for email marketing. I like how the customer support team for ActiveCampaign responds, its the best customer support team i have ever interacted with.
What do you dislike most about this product?
ActiveCampaign is a must use software since it saves time, money and effort. It is the best tool i have ever encountered for email marketing purposes. Nothing to dislike about it.
What recommendations would you give to someone considering this product?
To all companies looking for a fantastic and helpful application for email marketing, i urge them to consider ActiveCampaign since it's a great platform for marketing.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
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