ActiveCampaign

What differentiates ActiveCampaign from other similar products?

It is very appropriate to say that after learning its learning curve in the software our experience started to improve in a very good way doing activities such as promotional campaigns in general, covering several aspects both to evaluate its receptivity, as well as simpler aspects of design and the message itself in addition, we also use the split test option to send emails with better open rates, we have many managements in general with this program.

What is your favorite aspect of this product?

We have a lot of complement with the intuitive interface and customizations like easy to add/update contacts automatically as well as easily segment your list and create an email experience and in turn sales tracking, and dynamic email content, all with a good automated system.

What do you dislike most about this product?

With a fairly complicated learning curve when learning the program which would be helpful with better resources for staff understanding as well as the ability to generate a report based on user activity on the website would be excellent as data or information for the company.

What recommendations would you give to someone considering this product?

We can assure that it is one of the most complete software on the market at automated management levels due to the great level of time and performance that you have effectively provided us, it is ideal for sole traders to medium sized businesses that want to control and monitor all their email communications on a platform that will bring you a lot.

What differentiates ActiveCampaign from other similar products?

It allows me to automate a lot of tasks, and the cost is reasonable if you don't have a vast amount of connections.

What is your favorite aspect of this product?

The ability to create your own automations, such as audience segmentation, tagging, email sequences, etc., is what I value most. Everything you send is well structured, and the email editor is easy to use.

What do you dislike most about this product?

The sheer depth of its features need some training before they may begin to reap the benefits in your daily job life.

What recommendations would you give to someone considering this product?

Make the most of the three available orientations. Their assistance in getting me set up with custom lists and automations that met my specific requirements was invaluable.

What differentiates ActiveCampaign from other similar products?

ActiveCampaign is easier to use than other CRM's or email marketing software. Its integrations and automation make it easier to have organized data related to results and contacts.

What is your favorite aspect of this product?

I really love the fact that I can program to send a TEXT MESSAGE through automation. It's really time-saving and so efficient to just keep in touch with your clients and prospective clients.

What do you dislike most about this product?

Sometimes it takes a lot of time to charge a page. You need to have a really good internet connection, otherwise, you won't be able to use it. Also, it's not that intuitive, you will need to do some study on how to use the features.

What recommendations would you give to someone considering this product?

If you are looking to automize your emails, keep an organized client list with all their information and optimize your communication, this is the software you need.