What is ActiveCampaign?

It is a All-in-one marketing platform where the business grows, and saves time with a seamless experience. It is done through 3 main categories Email marketing, Marketing automation and Sales & CRM.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

ActiveCampaign won the following awards in the Email Marketing category

Filter By

ActiveCampaign Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on ActiveCampaign.

89 Likeliness to Recommend

97 Plan to Renew

87 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love ActiveCampaign?

2% Negative
2% Neutral
96% Positive

Pros

  • Acts with Integrity
  • Transparent
  • Security Protects
  • Helps Innovate

Feature Ratings

Average 85

Email Delivery

90

Auto-Responders

88

Text Messaging

87

Segmentation

87

Campaign Management

86

Contact Database

86

Dynamic Content

86

Content Authoring

85

SPAM Compliance

85

A/B Testing

84

Surveys and Polling

83

Vendor Capability Ratings

Average 84

Ease of Data Integration

86

Quality of Features

86

Breadth of Features

86

Business Value Created

85

Ease of Implementation

85

Ease of Customization

85

Availability and Quality of Training

84

Ease of IT Administration

84

Product Strategy and Rate of Improvement

83

Usability and Intuitiveness

82

Vendor Support

80

ActiveCampaign Reviews

Naomi N.

  • Role: Information Technology
  • Industry: Insurance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

An exceptional and safe tool for email marketing.

Likeliness to Recommend

10 /10

What differentiates ActiveCampaign from other similar products?

My experience with ActiveCampaign has always been amazing and fantastic. It is one of the best email Marketing Platforms i have ever used. It allows us to interact with our international and local clients, market our products and services with ease thus saving us much time and cost. It has a clean UI that makes it simple to learn and use.

What is your favorite aspect of this product?

I like ActiveCampaign because it is a very advantageous tool whereby it supports great features that make it a super powerful tool for email marketing. I like how the customer support team for ActiveCampaign responds, its the best customer support team i have ever interacted with.

What do you dislike most about this product?

ActiveCampaign is a must use software since it saves time, money and effort. It is the best tool i have ever encountered for email marketing purposes. Nothing to dislike about it.

What recommendations would you give to someone considering this product?

To all companies looking for a fantastic and helpful application for email marketing, i urge them to consider ActiveCampaign since it's a great platform for marketing.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Andrew W.

  • Role: Finance
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

An intuitive platform for email marketing.

Likeliness to Recommend

10 /10

What differentiates ActiveCampaign from other similar products?

My experience with ActiveCampaign has been overwhelming. It is a great email marketing platform that allows you to engage with clients worldwide. I like the fact that it is easy and simple to implement and set up. It has helped us to improve our sales.

What is your favorite aspect of this product?

I like ActiveCampaign because it is easy, simple and fast to install and learn. It has a responsive customer support team behind it. I like it because it allows you to create multiple campaigns and instantly share them.

What do you dislike most about this product?

I have used ActiveCampaign for many years and it has been of great help to me and my organization. I have nothing to dislike about it.

What recommendations would you give to someone considering this product?

ActiveCampaign is a solid software for email marketing. I highly recommend it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

Martha A.

  • Role: Operations
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

An excellent tool for email marketing.

Likeliness to Recommend

10 /10

What differentiates ActiveCampaign from other similar products?

ActiveCampaign is one of the best email Marketing Platforms i have ever used for online marketing. It has great features that make it easy to use and learn. I like how it is easy to implement and set up. It has helped us to improve our sales in a big way.

What is your favorite aspect of this product?

My favorite aspect is the ability to collaborate with our international customers across the world. It helps us market our products and services with ease thus saving us much time and money. ActiveCampaign has a very responsive customer support team behind it.

What do you dislike most about this product?

Since i started using ActiveCampaign, i have never experienced any challenge. It is a recommendable software for email marketing. I have nothing to dislike about it.

What recommendations would you give to someone considering this product?

ActiveCampaign has been amazing so far and I highly recommend it to all companies looking for a great platform for email marketing.

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Efficient Service

Most Popular ActiveCampaign Comparisons